Andrew Martyniuk is a skilled communicator with an enviable black book containing all the key contacts in the UK jewellery, watch, lingerie and fashion industries. The strong relationships he has within these retail sectors were built up during a six-year tenure as commercial director at ITP Promedia, publisher of business-to-business magazines including Professional Jeweller, WatchPro and Lingerie Insight. During his time with the publisher, he worked with emerging and established brands and retailers on developing effective commercial strategies. He was also involved in launching, promoting and executing key events including the Professional Jeweller Hot 100 and the UK Lingerie Awards.

In 2016, Andrew set up his own company, Andrew Martyniuk London, to offer his skills to a wider cache of businesses on a freelance basis. He now works with a select group of companies, including SAND Diamonds, Kasun London and the British Academy of Jewellery, on a diverse range of projects, each targeted to improve corporate reputation, media reach and sales. He has brokered meetings for wholesale businesses with influential retailers, run PR campaigns, delivered rapid growth for brands on social media platforms, acted as a consultant to advise on business development challenges, and been an industry ambassador on behalf of brands.