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Claire Armstrong

Co-Founder | Buying & Merchandising Director | Consultant
About

Senior Buying and Merchandising Executive with over 16 years’ experience in Luxury Product and Retail merchandising, mono and multi brand, physical and online environments. Solid commercial and strategic expertise, consistently demonstrating an ability to deliver exceptional sales and profit growth. An inspirational leader who can communicate well on all levels and is committed to motivate and influence those around me. Solid planning, operational and workflow improvement competences.

Previous Brands
Claire Armstrong Consulting
Le Petit Planet
Burberry
Ralph Lauren
Harvey Nichols
Juicy Couture
Harrods
Work Experience
Consultant
May ‘24 - Now
Claire Armstrong Consulting

Co-Founder
Nov ‘19 - Jan ‘23
Le Petit Planet

Director Merchandising FTC
May ‘19 - Sep ‘19
Burberry

Responsible for the management of all categories (Ready-to-wear, Accessories, Childrenswear and Beauty) and for the online merchandising plan, ensuring alignment with the strategic and creative vision in order to deliver the budgeted sales plan and optimise site merchandising.

Senior Buying Manager DTC
Aug ‘14 - Dec ‘18
Ralph Lauren

Full accountability for the EU Omni channel buying strategy, selection, execution and promotion of all season ranges, with responsibility for bottom-line financial performance and maintaining brand integrity

Senior Buying Manager
Aug ‘13 - Aug ‘14
Harvey Nichols

1 year contract. Planning and implementing a brand and financial strategy for a new Harvey Nichols store. Responsible for recruiting and managing a London-based buying team and development of local buying team. Specified and oversaw implementation of new systems and processes, including Excel buying and range plan templates, reports and bespoke management tools to drive efficiency

Buying Manager Europe
Nov ‘09 - May ‘13
Juicy Couture

Head of Womenswear, Accessories and Childrenswear full price and outlet buying team for Europe retail stores. Analysing pre-market financial and product data to identify develop and execute seasonal merchandise strategies and assortment plans based on current trends and opportunities flexed to the specificity of each market

Buyer
Jul ‘01 - Oct ‘09
Harrods

Managing and trading the product selection of a portfolio of over 60 brands

Languages
French - Basic
Recommendations
Susan Gilchrist
Direct manager - Head of Luxury Buying DTC Europe, Ralph Lauren
Aug 2014 - Dec 2018

Great asset to any team. Hard working, delivery, determined and easy to get along with. I would highly recommend Claire .

Education & Training
University of Glasgow
BA Hons 2:1
London, UK