Marta Naffa

Fashion Editor / Brand Strategist
Portfolio website

With three years of experience in the fashion industry working in a variety of roles - including print and digital media, brand development, social content, and e-commerce, I produce content that keeps brands ahead of the curve.

Previous Brands
Hungarian Fashion and Design Agency
Itp Media
Vogue Arabia
Work Experience
Fashion Editor
Oct ‘21 - Now

Mar ‘21 - Sep ‘21
Hungarian Fashion and Design Agency

Managed Budapest Select Concept Store's social media platforms. Wrote copy for the homepage, newsletters, product descriptions, brand bios, social content, campaigns, and press releases. Prepared, tracked, and dispatched e-mail campaigns in 2 languages. Wrote copy for Budapest Central European Showroom and collaborated with the design team to adjust its website layout. Conceptualized brand activations and launch events.

Jan ‘20 - Sep ‘21
Itp Media

Wrote articles for digital (trend reports, interviews, Fashion Week coverage, beauty reviews, and sponsored content) for Grazia Middle East and Villa 88. Planned and executed social media posts for Villa 88 Requested and managed press materials; facilitated media assets to PR. Supervised and managed the magazine layout sketch, including 'Fashion and Beauty Charts, 'Beauty Opener, 'Grazia Shop' pages, and Grazia Luxury. Attended online and in-person industry events (Net-a-Porter x 1115kin, Natasha Denona, Charlotte Tilbury, Les Benjamins showroom). Assisted shoots and filed credits.

Apr ‘19 - Jun ‘19
Vogue Arabia

Wrote articles, advertorials, and advertisements for print and digital. Assisted the Managing Editor with the daily running of the editorial department (editorial wall, picture desk, interview transcriptions, trend research, and generating editorial ideas and concepts). Managed contacts with brands, PR agencies, influencers, and creatives for editorials; supported sample requests and PR deliveries. Interviewed celebrities and influencers at Vogue Arabia's Second Anniversary party. Assisted the #BuyArabDesigners Campaign Video.

English - Fluent
French - Basic
Hungarian - Native
Education & Training
University of the Arts London
‘19 - ‘19
Fashion Journalism
Fashion Journalism
Corvinus University of Budapest
‘15 - ‘18
Communication and Media Science
Bachelor of Arts
Dubai - United Arab Emirates