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Laura Castex

Accessories and footwear designer (Freelance) / Lifestyle and Performance
About

Accessories and footwear designer freelance, specialised in sportswear. Looking for the lifestyle part in performance products and vice versa. www.lauracastexdesign.com With 10 years experience in the sport industry, I like to see design in his whole process, from the strategy to the final product. Building a range of products that answer a special need for the consumer. Design process from briefing phase to product development. Inspirations; trends research; sketches; Material and color proposals. Development capability from technical files to sample review. Don't hesitate to contact me to discuss your project!

Previous Brands
KIPRUN
PUMA Group
Laura Castex EI
Creation & Focus
Adidas Originals
Millet
Quiksilver Europe
Rip Curl Europe
CREAPOLE
Work Experience
Freelance Senior Bags designer
Apr ‘24 -
KIPRUN

• Led the design process for running hydration bags at KIPRUN, from market analysis to technical drawings. • Developed innovative color schemes and materials to enhance product appeal and functionality. • Collaborated with cross-functional teams to ensure product development met market demands and trends.

Freelance Accessories designer
Oct ‘21 - Feb ‘23
PUMA Group

Working on below design category : PERFORMANCE: Running / Training / Basketball accessories: - research for innovation and trends - Work on new design and development ( including material and cost ) SPORTSTYLE : SELECT accessories - collaborate with creative partners to develop higher price point product.

Freelance Accessories and Footwear designer
Oct ‘21 -
Laura Castex EI

I am a accessories and footwear designer freelance, specialized in sportstyle and performance. I want to share my expertise on the products and the business, to create performing products. CLIENT : - PUMA : Performance accessories - HUMMEL : Lifestyle and performance accessories line - DECATHLON / KALENJI : CMF design cross category Apparel / Footwear / Accessories - DECATHLON / KIPRUN : Running Accessories design - IPONE : Accessories design & Sourcing - UBAC with Monsieur Germain : Footwear CMF design - La plume dorée: Kids backpack design

Senior Accessories Designer
Jan ‘18 - Nov ‘21
PUMA Group

Senior designer included Management responsibilities. PERFORMANCE: Running / Training / Basketball accessories: - research for innovation and trends - Work on new design and development ( including material and cost ) - travel to factories to develop the new products. SPORTSTYLE : SELECT accessories: - collaborate with creative partners to develop higher price point product. Previously: Women Sportstyle and Kids Accessories: - research for trends for women - work closely with Product manager to think the new organization of the range, new segmentation. - Work on new design and development ( including material and cost ) - travel to factories to develop the new products.

Accessories Designer
Jun ‘14 - Jan ‘18
PUMA Group

Footwear Designer
Feb ‘13 - Jun ‘14
PUMA Group

DESIGNER FOOTWEAR KEY ACCOUNTS Working on project on both lifestyle and sports products for Men/women/kids.

Intern// Footwear Designer
Nov ‘12 - Jan ‘13
Creation & Focus

Footwear designer

intern // footwear women
Apr ‘12 - Oct ‘12
Adidas Originals

- design footwear for women - technical drawings - color & Material

intern // equipment department
Jul ‘11 - Dec ‘11
Millet

Backpack Design six month internship design in a range of backpacks for mountain and climbing accessories, graphic arts... techpacks, colors...

Intern // technical division
Jun ‘10 - Oct ‘10
Quiksilver Europe

Designed watches, sunglasses, glasses, helmets and goggles for Roxy and Quiksilver : techpacks, prints, colors

Intern // footwear division for girl
Jan ‘10 - Mar ‘10
Rip Curl Europe

shoes design: techpacks, colors..

student
Jan ‘08 - May ‘12
CREAPOLE

Student in product design, option eco-conception

Languages
French - Native
English - Work Proficiency
Spanish - Basic
Education & Training
CREAPOLE
‘07 - ‘12
Master's degree
Chevreul blancarde
‘92 - ‘07
baccalaureat
Marseille, France