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Sandra Featherston

Senior Retail Leader | Boutique Founder | District Manager The Style Collective / Frocks & Rocks - Business Adm.
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About

SENIOR RETAIL DIRECTOR/ BOUTIQUE FOUNDER/ / DISTRICT MANAGER/ STORE MANAGEMENT Drove 2 separate districts to “President’s Club” awards as a district leader ➢ 20+ years of retail leadership experience, including 6 years as a district manager overseeing up to 11 stores ➢ Built a fashion boutique from the ground up and established it as a profitable enterprise and gem in the community ➢ Led 2 districts to top-tier rankings as a district manager for Express (drove one to 1st in the company in KPIs) ➢ Won multiple community and corporate awards in recognition of exceptional service and overall results ➢ Proven success in every facet of the business including planning, people, product, P&L, and more ➢ Expertise in sales management, customer relationship management, event planning, marketing, and social media ➢ Proficient in operations management, financial management, inventory control, and visual merchandising ➢ Extensive experience in staffing, training, team building, culture, engagement, and leadership development ➢ Several written recommendations from former clients and colleagues on LinkedIn profile and Yelp

Previous Brands
The Style Collective
Frocks & Rocks Inc.
Frocks & Rocks Inc
Ice Petals
Express
Ultima II- cosmetics
Work Experience
Style Coach
Jan ‘25 - Dec ‘25
The Style Collective

Senior Retail Leader
Jan ‘24 -
The Style Collective

Business Owner
Dec ‘06 - Dec ‘24
Frocks & Rocks Inc.

Owner-Brand Stylist
Jun ‘06 -
Frocks & Rocks Inc

Brand - Brand status on very level. • buying/brand design • merchandising/store design • training/developing of staff • media marketing/social media • operations • full ownership/Inc

Business Owner
Jan ‘97 - Jan ‘04
Ice Petals

District Manager
Apr ‘86 - Jan ‘97
Express

District Sales Manager- South Los Angeles-East LA
Apr ‘86 - Jan ‘97
Express

Field Sales Manager
Apr ‘83 - Mar ‘86
Ultima II- cosmetics

Education & Training
El Camino College
Bachelor's degree
El Camino College
‘81 - Unknown
Bachelor's degree
Los Angeles, CA, USA