Ada/yi Xuan Gao
As a BA Fashion Design and Marketing student at Istituto Marangoni London, I combine my performance art background from Shanghai Theatre Academy with my passion for up-cycled fashion and Chinese horror aesthetic. My goal is to create innovative and sustainable designs or provide marketing strategy that challenge the conventional norms of the industry. I have gained valuable experience and skills in PS, AI, ID, CLO3D, and creative marketing strategy. I have demonstrated my ability to hand-sew complex garments, fix 3D-print pieces, coordinate with stylists and dressers, assist with casting, fitting, styling, and dressing models, and communicate effectively with diverse teams in a high-pressure working environment. I am eager to learn from and contribute to the fashion industry with my unique perspective and aesthetic.
For London Fashion Week —Hand-sewing complex garment structures and fixing broken 3D-print pieces —Organising all the runway pieces with problems and coordinating with stylist —Divided the group efficiently and quickly according to each individual’s strengthens —Coordinating and assisting dressers to ensure every look is fine —Gained ability to adapt quickly into high-pressure working environment —Helping stylist and dressers to manage all the runway pieces according to the line up look board
—Ironing and checking all the runway pieces —Solved missing-shoes problem by coordinating with designer and other dressers —Helped models with 2 looks to change quickly —Communicating with influencers and styling their look with extra runway pieces
—Coordinating with model agency and models during casting and fitting —Helping the runway show team to communicate with others by translating both Mandarin and English —Assisting the runway show team during show site arranging, discussing about the site layout and equipments storage —Arranging models’ information and modifying quickly during casting —Helping the stylist and designer to sew some pieces and assisting with creative styling ideas
—Leading the whole volunteer team —Coordinating all the showroom brands with the site staffs —Arranging showroom brands to set up and display their products —Distributing identity cards to buyers, brands,supply chains etc —Coordinating and solving with clients’s problems such as transportation,information look up etc —Welcoming everyone at the door with gifts
—Working with photographer and videographer to edit the project working process and final outcome —Interviewed all the stylists about the project and show the potential of Zara’s products
—Create contents and writing articles for the company’s WeChat public account to promote their selling courses —Design posters and social media article’s layouts —Collecting and analysing social media data and live data —Creating contents by capturing the trending topic and fashion trends —Introducing and presenting the company’s services in front of potential clients through online and offline meeting