For over 6 years, I have been the creative director of ALESSANDRO VASINI, a luxury fashion brand that offers high-quality footwear and apparel for men and women. My role involves overseeing the design, production, and marketing of the collections, as well as developing the brand identity and strategy. With more than 20 years of experience in the fashion industry, I have a passion for creating innovative and elegant designs that reflect my artistic vision and style. I have a strong background in footwear design and pattern making, as well as fashion illustration and consultancy. I have traveled extensively throughout Europe for inspiration, trends, and shows, and I have collaborated with various clients and partners in the luxury sector. My goal is to deliver excellence and sophistication in every product and service I provide.
Overview the full process of design and development from concept to final samples including sourcing the right factories and suppliers, keeping the relationships and provide consistent new design ideas that proof increasing sales performance.
Creative direction of my eponymous brand.
Luxury Fashion and Footwear Design. Consultancy on strategies and brand identity, from concept to final development.
Footwear Design consultancy and Wholesale. Trends and market search, seasonal colors palette, conceptual design, materials and components search, last and outsole design, sketching, development and visual merchandizing. Travels mainly throughout Europe for trends, inspiration and shows.
Worked close to the head designer to develop the lines according to his lead concepts and designs, fix eventual fitting or technical issues and approve the correct samples for production. Travels were at the factories in India for development and production quality control.
Manufactured many popular luxury shoe brands such as "Giuseppe Zanotti Design, Vicini, Gianfranco Ferre', DSquared, Blue Marine, Sergio Rossi, Grey Mer, Di Sandro,.. During the years worked on all the manufacturing steps, from leather cutting process to all the assembly process until the final finishing.
Summer job. Manufacturing apprenticeship of luxury women’s shoes.
Summer job. Manufacturing apprenticeship of luxury women’s shoes.
Summer job. Manufacturing apprenticeship of luxury women’s shoes.