A seasoned Social Media Manager & Strategist with over 10 years of experience in the industry, dedicated to staying ahead of trends and creating brand awareness through a consistent stream of engaging content. Strong written communication skills allow me to craft compelling stories that resonate with users keeping them captivated & engaged whilst growing the audiences. I am always committed to delivering results and exceeding expectations in all aspects of my work. Currently employed as a Talent Manager, overseeing a major campaign and facilitating communication between influencers, clients, and PR companies. My responsibilities include selecting the most suitable influencers, collaborating, and brainstorming with the marketing and creative teams. I excel in utilizing various platforms and design suites, including Adobe, Canva, Hootsuite, Later, Microsoft, Meta for Business and Google Analytics.
Social Media Content Creator Source out influential individuals to support marketing campaigns. • Organic Content • Paid Content • Video Editing
Talent MGMT for the Pixie Lott X Brutal Fruit Campaign • Source out influential individuals to support marketing campaigns. • Develop and implement an influencer marketing strategy that increase brand visibility • Managing influencers, overseeing social media activities • Work closely with marketing and social team to execute campaigns • Communicating and building relationships with social media influencers
Directing and styling fashion campaigns for the launch of a new collection. • Write captivating captions that resonate with their audience and drive engagement • Social reporting and analytics to identify conversions, key trends to gain a deeper understanding of the customer • Create and managed social media campaigns on Tiktok and Instagram to increase brand awareness and engagement • Visuals and multimedia content to enhance user experience and improve engagement
Social reporting and analytics to identify conversions, key trends to gain a deeper understanding of the customer • Scheduling & managing content • Digital marketing including managing paid advertising, google ads, Meta ads • Edit and combined multiple video clips and images to produce promotional video to increase customer engagement • Managed paid search campaigns
Capture and showcase the latest product launches in-store through film and stylish visuals • Social reporting & analytics • Write captivating captions that resonate with Liberty's audience and drive engagement • Collaborated closely with the marketing team to develop and implement social media content strategies • Developed and maintained a content calendar to ensure timely delivery of content • Edit photo and video content to maintain brand consistency and quality. • Collaborated with marketing team to develop targeted campaigns for high-value customers
Directing fashion campaigns & Social Media Strategist • Social reporting & analytics • Developed content calendar and oversaw content schedules to guarantee the prompt delivery of content • Developed and implemented a strategic public relations plan that led to a significant boost in media exposure and enhanced brand recognition
Support with the planning and execution of seasonal campaign shoots from concept to delivery • Successfully negotiated and established partnerships with influencers, leading to a significant boost in brand recognition and awareness. • Responsible for filming and video editing content for various social media platforms • Developing and managing social media strategies and paid campaign ads
Directed photo shoots for various brands, including Pasta Evangelist, Deliveroo, Aperol Spritz, and London Sock Company. Ensuring all elements of the shoots were aligned with the desired visual aesthetic of each brand. • Creating mood-boards for the campaigns, sourcing props and set design • Supervising the editing of images
Social media strategist and content creator for clients under Tom Affordable Ltd (Current client: Guy Berryman from Coldplay) • Implementing strategic SEO initiatives to boost organic traffic • Social reporting and analytics to identify conversions, key trends to gain a deeper understanding of the customer • Visuals and multimedia content to enhance user experience and improve engagement • Activate social campaigns to drive community engagement • Analyzed marketing data to identify trends and develop insights that informed future marketing decisions • Managed content creation and publication process, ensuring timely and accurate delivery of content
'An Eco-Friendly Vintage Fashion Brand' Key Responsibilities: • Creating captivating content to fit the brand's aesthetic. • Filming and Video editing for Madseventies Campaigns. • Staying up to date on latest social apps as well as the change of the Instagram algorithm. • Scheduling posts across all social media channels. • Confident behind as well as in front of camera; Styling videos and captivating video content to get the attention of the audience. • Strong Storytelling skills through copy writing