Commercially driven marketeer with expertise in brand marketing, trade marketing, category management innovation, strategy and business development Specialties: NPD, Strategy, Creative, Project Management, Research, Analysis, innovation, brand marketing, own label category management
Manage a team of 15 across brand, category, npd and packaging for the £100m UK business in bakery goods
Major pork producer of own label and branded (Danepak, Snaffling Pig, Alf Turner) products across multiple categories Remit covering brand marketing, NPD and innovation, category management and business development.
Head of team covering Pizza, Sandwiches, Ambient & Chilled Desserts including brands such as Foxs, Prima Fresco and Jamie Oliver
Heading a team on the Chilled Food Division covering Pizza, Salads and Sandwiches
Mange the category and marketing for the chilled desserts division
Lead the brand positioning and activation for the £25m brand