Isabel Atherton

Brand Partnerships Manager at YOOX NET-A-PORTER GROUP (FTC)

Experienced Communications and Partnerships expert with 10 years experience working in the luxury industry with a focus on fashion and wellness. Experience working with the world's leading luxury brands and building strong and successful relationships. Strong commercial experience with a track record of exceeding.

Previous Brands
Lyma Full-Time
Net-A-Porter Full-Time
Yoox Net-A-Porter Group
Work Experience
Brand Partnerships Manager - Fine Jewellery & Watches
Feb ‘23 - Now

Responsible for managing and increasing marketing investment from brands within the Fine Jewellery and Watches category across NET-A-PORTER and MR PORTER. In addition I worked with Kering and Thelios on all eyewear accounts. Management of revenue targets, and acted as a adviser for all marketing activity to support brands in meeting their business objectives and commercial goals. Work collaboratively with key areas of the business globally, including Buying, PR, Client Relations and Events to drive brand partner sell-through and customer engagement through campaigns and activities.

Brand Partnerships Manager
Apr ‘22 - Dec ‘22

Built pitch decks and presented to new partners, managing the onboarding process effectively and efficiently. Negotiated commercial terms and managed all contracts with new partners. Lead co-op marketing projects, securing budget from brands and working with Marketing to execute launches to drive rental performance. Oversaw portfolio of brands, running quarterly reviews and sharing trends and data insights. Management of sales pipeline and yearly forecast with Brand Team and Financial Director.

Head of Global Partnerships
Nov ‘20 - Mar ‘22
Lyma Full-Time

Senior Associate, Brand Partner Communications
Aug ‘19 - Oct ‘20
Net-A-Porter Full-Time

Associate, Partners Communications
Aug ‘17 - Sep ‘19
Yoox Net-A-Porter Group

Location Preference
Open to relocation
Work Pattern
Employment Preference
Freelance Assignments
Permanent Positions
Hourly Consulting
Education & Training
University of Leeds
‘12 - ‘15
Bachelor of Arts (B.A.)
Broadcast Journalism
Tunbridge Wells Girls' Grammar School
‘05 - ‘12
Politics, English Literature and Drama
Politics, English Literature and Drama
London, UK