Geneva, Switzerland
Florian is open to new work opportunities
Adept in balancing analytics and creative thinking, I strive for my team fulfillment & success. Skilled Fashion Merchandising & Buying Manager with strong experience in project management, leadership, brand strategy, seasonal product development and the overall management of a products life from conception to fruition.
Open to relocation
Open to Full-time work
Buying Manager Special Projects
Ralph Lauren
Jan 2020 - Present
In charge of the EMEA & APAC cross brand collection assortment of POLO & RLX Special Projects (seasonal collections, exclusives capsules, popups, sport sponsorships)
Define seasonal strategy to acquir...
Menswear Merchandiser
Ralph Lauren
Sep 2021 - Jan 2022
In charge of the POLO Menswear Knitwear strategic assortment and, Golf collections (PaP & Accessories) for EMEA & APAC: define seasonal strategy, identify market opportunities & presentation to sales ...
Cross Brand Strategy Merchandiser
Ralph Lauren
Feb 2020 - Sep 2021
In charge of the development of assortments to support cross brands initiatives (seasonal collections, exclusives capsules, popups, sport sponsorships)
Identification of seasonal trends and developmen...
Marketing & Communication Manager
LiberiPartners
Jul 2018 - Jul 2019
Successfully launched the first-of-a-kind Ancient Art Fund and raised USD 5.5M. Established and managed the marketing strategy for the in-house Funds and create a museum-quality collection of Ancient ...
Menswear Buyer
Alexander McQueen
Aug 2017 - Jul 2018
Drive double digit growth sales & assortment of PaP and accessories menswear Collections across EMEA stores (10 doors, 2 flagships)
Leadership
(Intermediate)
PnL Management
(Advanced)
Brand Awareness
(Advanced)
Strategy
(Advanced)
Sales Management
(Advanced)
Merchandising Strategies
(Advanced)
Customer Insight
(Intermediate)
Category Insights
(Advanced)
English
Native
French
Native
Italian
Basic
Spanish
Basic
Lancaster University Management School
2:1, Master, Double Degree
European Management
2010 to 2014
NEOMA Business School
Master
Eiropean Management
2010 to 2014
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