Jose Martin

Chief marketing officer
Previous Brands
Matha Fresh Fish Pvt Ltd
Work Experience
Executive director and Chief Marketing Officer
Oct ‘18 - Sep ‘22
Matha Fresh Fish Pvt Ltd

• Led the ideation and development of an e-commerce platform, culminating in a highly successful mobile application. Demonstrated a deep understanding of organizational design and transformation in line with market demands. Resulting in a remarkable 366.67% increase in daily sales volumes. • Spearheaded the implementation of a comprehensive cloud-based software system, effectively managing the enterprise-wide portfolio and optimizing operational efficiency across multiple retail outlets. • Established lasting partnerships with global hospitality giants like Accor S.A., Hyatt Hotels & Resorts, Marriott International, Four Seasons Hotels & Resorts, Wyndham Hotels & Resorts, IHG Hotels and Resorts, and Lulu Group International. • Collaborated closely with senior leads, external partners, and cross-functional teams to ensure alignment with strategic objectives to minimize losses while capitalizing on emerging opportunities • Pioneered the introduction of cryptocurrency as a payment method in Indian Seafood Market and incorporated Pay Later payments further increasing the sale volume by 5.66%, demonstrating financial innovation and acumen. • Championed significant operational changes, ranging from tech implementations to business model transitions, ensuring cost-effectliveness and a successful navigation through unprecedented market challenges. • Translating complex data and concepts into actionable strategies. Utilized quantitative models, technical analysis, and fundamental research to identify investment opportunities and optimize asset allocation.

English - Fluent
Education & Training
University of Liverpool
‘22 - ‘23
Master of Management
Rajagiri College of Engineering and
‘20 - ‘21
Bachelor of Engineering in Electronics and Communication Engineering
Liverpool, UK