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Shruti Narayanan

MA in Fashion Journalism at UAL, Sales Assistant Dr. Martens
Portfolio website
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About

With experience as a Part-time Sales Assistant at Dr. Martens, I bring strong customer service skills and adaptability to retail environments. Fluent in English, Hindi, and Tamil. I am currently also learning German and Japanese. I am well-suited for dynamic sales roles requiring flexibility and cultural awareness.

Previous Brands
T.M.Lewin
Dr. Martens plc
University of the Arts London
Tonic Worldwide
Ting
ShrutiNarayanan.com
Work Experience
Sales Consultant
Mar ‘25 -
T.M.Lewin

- Forming and maintaining client relationships - Direct-to-consumer sales - Visual Merchandising

Seasonal Sales Associate
Oct ‘24 - Jan ‘25
Dr. Martens plc

- Providing customers with an exceptional, unforgettable experience. - Selling & showcasing Dr. Martens products on the shop floor. - Achieve individual sales targets and contribute to the wider performance of the store - Handling cash transactions in line with operating procedures - Following all store operating procedures e.g. delivery, clock in/out, stocktakes, replenishment etc. - Following all H&S procedures to maintain a healthy, safe and tidy work environment and any other reasonable task as instructed by the store management team - Working high-pressure sales days like Boxing Day, Christmas Eve, Black Friday and New Year’s Eve.

Halls Life Marketing Representative
Sep ‘23 - Jun ‘24
University of the Arts London

- Spearheading content strategy and creative direction for UAL student engagement initiatives - Producing multimedia content including photography, videography, and written communications while maintaining brand consistency - Creating accessible and inclusive event marketing campaigns that resonate with UAL's diverse student community - Collaborating with cross-functional teams to develop and execute strategic marketing initiatives Skills: Content Strategy · Event Marketing · Social Media Marketing · Video Production · Brand Communications

Copywriter
Jun ‘22 - Jul ‘23
Tonic Worldwide

- Led moment marketing campaigns for luxury brands including L'Oréal, achieving higher engagement increase - Developed and executed cross-platform content strategies for Kotak Bank's digital presence - Created compelling brand narratives and marketing collateral across diverse industry sectors - Managed end-to-end content production for integrated marketing campaigns

Jr. Copywriter
Jun ‘21 - Apr ‘22
Ting

- Created SEO-optimized content for Dale Carnegie, driving an increase in organic traffic for course sales. - Developed high-converting Google Ads copy and landing pages - Worked on ideating and running major campaigns for premium jewellery brand Devi Jewellers - Collaborated with tech startups and small businesses to establish compelling brand narratives

Personal Style Blogger
Mar ‘16 - Jun ‘21
ShrutiNarayanan.com

- Built and managed personal style blog and YouTube channel. - Collaborated with premium brands including Pantene, HIDESIGN, and VLCC - Created and executed content strategy across Instagram, YouTube, and blog platforms - Developed sponsored content while maintaining an authentic personal brand voice

Languages
English - Fluent
French - Basic
Hindi - Fluent
Tamil - Fluent
Education & Training
London College of Fashion, University of the Arts London
‘23 - ‘24
Fashion Journalism MA
MOP Vaishnav college for women
‘15 - ‘18
Bachelor of Business Administration (B.B.A.)
London, UK