Jessica Marrazzo
I'm passionate about digital editorial content. Mixing my creative background with clear marketing goals, I love to explore storytelling techniques behind brands to build activity that is of true value to customers, whether that’s in developing digital strategy, driving e-commerce sales, supporting offline events or managing cross-channel projects. Having worked for a mix of both brands and agencies, from high street to luxury, I’ve developed a balance of creative and business experience to adapt to each new project. My love of all things fashion, beauty and travel has lead me around the world, working on international projects with companies in Milan, London, Amsterdam, Paris and New York. I’m a natural self-starter, always looking for new inspiration and pushing myself to broaden my knowledge.
Content, copywriting, strategy and project management consultancy to luxury, fashion and beauty businesses. Clients include: Gucci, Regent, Pedro Garcia, Panerai, Soho Partners Agency clients: & SMITH, We Pioneer, Purple, Big Light
CurrentBody is a beauty tech company specialising in home use devices. I joined the company early on in its journey, and was part of its growth journey from small-scale start-up to funded multi-million pound business.
- Co-ordinated internal copywriting and agency translation workflow, from budgeting to QA. - Co-ordinated e-commerce photography and post production workflow. - Developed WW Visual Merchandising guidelines and CMS technical training. - Managed daily content and e-commerce operations with regional teams. - Supervised WW Content Executive. - Supported content roll out across 5 regions and 2 new markets on new Gucci.com platform.
Hello, we are social. We’re a global conversation agency, with offices in London, New York, Paris, Milan, Munich, Singapore, Sydney & São Paulo. We help brands to listen, understand and engage in conversations in social media. We’re a new kind of agency, but conversations between people are nothing new. Neither is the idea that ‘markets are conversations’. Clients included: Campari, Lavazza, Vans, MSC Cruises, Pirelli.
- Product descriptions, CRM and web copy. - Fashion Journalism for both luxury and high street trend-focused magazines and blogs. - Social media content creation and community management - Established multi-channel communications plans and generated content for start-up businesses to expand audience. - Digital design for e-commerce and social shopping platforms. - Analysed and researched keyword use to improve SEO content. B2C Clients included: Diesel, Pedro Garcia, Chicco, Swarovski, The Kooples, LastMinute.com, Zalando Agencies: Saatchi&Saatchi, Publicis
A luxury fashion brand specialising in design that creates New Tradition. - Daily e-commerce product management and merchandising - Brand development, digital strategy and analysis. - Digital PR - Fashion Journalism and online copywriting in Italian, British and American English - Ad hoc photoshoots and videos (branding, planning, styling and photo retouching) - Management of social online presence - SEO and SEM, Google Analytics and PPC campaigns - Backstage work, live streaming and Tweet Walk at Milan Fashion Week - Media archiving - In-store events, live blogging and digital integration www.etro.com
Jessica is very skilled and has a wonderful attitude. Very efficient and responsible with her work. I absolutely recommend her.