Innovative Fashion Designer with over 4 years of experience creating powerful designs, and demonstrating expertise in navigating from initial concept to production. Results-driven professional with expertise in buying and designing, seeking opportunities to utilise skills and experience in a dynamic and creative environment. The pursuit of my passion is driven by unwavering determination, with no barriers left unchallenged.
Designing for UK and Europe’s high street fashion brands; TK Maxx, Very, Oliver Bonas, and many more. Categories: Womenswear- Core/Main, Celebrity, Swim, Curve/Plus, Nightwear, Accessories. Managing production, test reports.
• One week internship to support the industry networking and contracting for London Fashion Week 2023. • Handling client communication (and tracking sample movement during LFW), analytics and reporting, and team collaboration.
• Offering comprehensive ad-hoc reports and collaborative administration support and streamlining operations. • Providing general administrative support, supporting creativity, project coordination and designing.
• Additional responsibility to update and replenish core products, and strategically analyse and set visual merchandise. • Demonstrated strong time and stock management, accuracy, and ability to multitask in a fast-paced retail environment. • Thrived as a team player, a quick learner adapting to new situations and easily learning new tasks.
• Identifying trends and designing for international brands: BHLDN, Anthropologie Weddings, Anthropologie (UO), Love the Label, and Manoush. • Strong foundation in business acumen: purchase, sample tracking, understanding of cost negotiation and open costing. • Conduct competitor analysis, data gathering, resource commercial ranges (multiple brands) with constant fit comments. • Liaise, resource alternate suppliers and raw materials to optimise sustainable products, offering competitive prices. • Applied comprehensive skills: building loyalty, responsible for sending out courier packages, and regular market trips.
• Product research for different marketplaces and designs for international brands: Revolve, ASOS, Free People, Ounaas, FWRD, Lilis Boutique, and Saks Fifth Avenue (US, UK, and UAE market). • Enhanced capabilities: Sourcing, Cost estimations, strong negotiation skills, CADs, Illustrations (digital), and Prints. • Working with cross functional teams, building relationships with internal and external partners and liaising with different department teams improving the quality and driving smooth business expansion with maximum efficiency. • Expanded operations in the home country, strengthening the market presence and business strategy.
• Supported senior designer in H&M Divided and ZARA product development (US), with embroidered prototype and final sample development and managing, labelling and ticketing, organising, and tracking sample movement. • Planned and conceptualised surface swatch developments, inspiring new company’s collection and sourcing new trim vendors, supporting in the resolution and negotiation of disputes, and producing reports.
• Curiosity led to early valuable industry exposure, enhancing the practicality of university studies. • Personal development and a holistic understanding and awareness of department strategy and company dynamics.