Billy Daley
For more than 25 years, I’ve helped luxury, fashion, lifestyle and consumer brands redefine their relevance, unlock growth, and translate brand ambition into business performance. My career has been defined by the intersection of brand, culture, consumer and business performance. I bring an integrated perspective across brandstrategy, marketing, communications, digital, retail, content, partnerships, experiential, PR, influencer and VIP engagement, and creative direction—combined with the leadership experience to turn strategy into action across teams, markets and agencies. I have led global and regional teams and initiatives for some of the world’s most recognized brands, including Michael Kors, Bottega Veneta, Marc Jacobs, Bally and BOGNER, as well as advising emerging consumer brands. My experience spans both established organizations and entrepreneurial environments, including businesses operating at significant scale.
I am the strategic advisor for the relaunch of Brian's made to order collection. I oversaw all the creative content, messaging, press outreach and social strategy for the September '25 launch. Going forward I oversee the future brand launches, partnerships, events and new collections to be launched in Q2 2027.
I am the VP Communications & Marketing at Bogner of America, Inc., the US subsidiary of the renowned luxury ski and sportswear brand from Germany. With over 25 years of experience in the luxury industry, I lead the branding, communications, visual merchandising and marketing strategy for Bogner in the N. American market, where I aim to elevate the brand's heritage, craftsmanship, and innovation to new heights.
Advisory Board Member for Jobi Brands - a celebrity-backed brand venture studio with the aim to pair the right stars with consumer categories. Current brands: Homecourt by Courteney Cox Oh NORMAN! by Kaley Cuoco
Projects with Accessories, Beauty, Fashion, Food & Beverage, Hospitality, Lifestyle brands & Agencies (RFP, Strategic Plans, Philanthropic activations) Omni-channel Marketing Global Brand Integrated Communications Branding/ Creative Services Corporate Communications Event Strategy/Production/Management Media Strategy/Planning/Buying Organizational/Team Development Social Media Strategy Creative Content creation Strategic Partnerships VIP/Influencer/Celebrity Relations Project Management Digital Transformation Story Telling Brand Architecture
Led "digital first" marketing strategy for renown Swiss heritage brand.
Crafted global marketing strategy as well as brand guideline amidst brand re-organization for America's most influential fashion designer.
Led all global Comms & Marketing for famed Italian luxury brand as sales quadrupled during my tenure.
Led all global marketing as company evolved into $1B global mega-brand.