Dweet
Dweet
Open to Permanent
Open to Permanent

Ines Debbiche

Head of Ecommerce
About

20 years international experience in retail fashion for premium / luxury brands of which 13 in ecommerce focusing primarily in trading EMEA/ global markets, content and user experience. I have also developed experience in digital marketing with traffic acquisition CRM and SEO as well as in project management with digital transformation. Last, I have been responsible for managing and reforecasting sales, budget and owning P&L.

Previous Brands
Tapestry
A.W.A.K.E. MODE
Tomorrow London
Signet Jewelers
The Dune Group
Dixons Carphone
Deckers Brands
Harrys of London
Salvatore Ferragamo
Ralph Lauren
Work Experience
Ecommerce Trading Project Manager MEAI
Feb ‘25 -
Tapestry

Director of Ecommerce
Jan ‘24 -
A.W.A.K.E. MODE

Senior Ecommerce Manager
Oct ‘23 - Feb ‘24
Tomorrow London

Head of Ecommerce | maternity cover (Ernest Jones + H Samuels)
Jan ‘23 - Jun ‘23
Signet Jewelers

Ecommerce lead | Sustainable footwear Lerins
Sep ‘21 - Dec ‘22
The Dune Group

Senior Ecommerce Manager (Computing | Gaming | Tablets)
Jan ‘20 - Aug ‘21
Dixons Carphone

EMEA Online Trading & Content Manager (UGG, Hoka, Teva)
Nov ‘17 - Dec ‘19
Deckers Brands

Global Ecommerce Manager
Sep ‘17 - Nov ‘17
Harrys of London

Global E-commerce merchandising manager
Mar ‘16 - Aug ‘17
Salvatore Ferragamo

EMEA Online buyer and merchandiser (Baby, Kids, Home)
Apr ‘13 - Jul ‘15
Ralph Lauren

Languages
French - Native
English - Fluent
Spanish - Fluent
Italian - Fluent
Dutch - Basic
Portuguese - Basic
Arabic - Basic
Education & Training
SDA Bocconi Milan
‘04 - ‘05
Master in Design and Fashion management
Business management
Institut Supérieur de Gestion Paris
‘00 - ‘01
Master in Marketing and communication
Master of Mass Communication
University Paris 5
‘95 - ‘00
Bachelor degree in Biochemistry
Pharmacology
London, UK