Accomplished and innovative Chief Marketing Officer with a proven track record of optimising growth and profitability in highly competitive industries. Demonstrated success in identifying and creating new business opportunities, driving user acquisition, and sourcing and acquiring business partnerships. Experienced in leading strategic planning, marketing operations, branding, and public relations. Proven track record of developing and implementing successful growth, CRM, and communications strategies from scratch. Possesses excellent analytical and leadership skills; adept at hiring, directing, and supporting high performing teams. Effectively prioritises competing demands and manage changing needs in fast paced, high volume environments. Areas of expertise include: • Brand Marketing • Strategic Direction • Public Relations • Marketing Operations • Growth and User Acquisition • Recruiting / Hiring / Staff Development • Crisis Communication • Continuous Improvement • BI and Data analyses • Customer Relationship Management (CRM)