I bring a strong background in marketing and media strategy with experience in the footwear and luxury sectors. My skills in creative content development and customer engagement are well-suited for dynamic retail environments, and I'm adaptable to various sales roles and schedules.
● Developed and presented customised client decks, effectively pitching company products and securing 8 new partnerships.Recommended innovative solutions to client challenges, boosting client retention and increasing revenue by 47%. ● Strategized and executed social media campaigns, boosting sponsored posts to increase reach. Scheduled and created captions for sponsored posts, editing them to maximise visibility. ● Organized events from start to finish, including vendor contracting, guest handling, and execution. ● Conceptualized innovative campaign ideas, including video series, digital display campaigns, and events to pitch to clients.
● Managed sponsor deliverables by creating engaging content and scheduling social media campaigns for brands, driving a 35% increase in visibility. ● Ensured deliverables adhered to brand guidelines, maintaining exceptional partner satisfaction and brand alignment. ● Developed and executed impactful marketing decks, resulting in a 67% boost in client engagement. ● Oversaw travel logistics for 50+ VIP guests, ensuring smooth coordination and enhancing the success of events
● Conceptualised creative campaign ideas for brands, including innovative social media strategies and event concepts, to elevate engagement and brand visibility. ● Delivered tailored advertising solutions based on client business needs and budgets, improving decision-making and satisfaction. ● Created comprehensive client profiles to refine sales strategies and improve targeting.
● Conducted media research projects, providing strategic insights for future marketing initiatives. ● Researched the luxury market in India and developed a launch plan, identifying key opportunities for brand entry. ● Engaged with stylists and celebrities for PR packages, boosting brand visibility and securing influential partnerships.
● Managed daily operations of the company’s main social media accounts, creating engaging content, writing compelling captions, and interacting with users. ● Developed and executed strategic social media plans to attract new customers and enhance brand awareness. ● Led a fundraising initiative for COVID-19 relief as part of the company’s CSR activities, reinforcing community engagement efforts.
● Created engaging Instagram brand profile by developing original content and designing visually compelling graphics. ● Curated and produced the Monsoon 2020 lookbook, overseeing content creation and executing product photography to enhance brand storytelling.
● Created an engaging Instagram brand profile by developing original content and designing visually compelling graphics. ● Curated and produced the Monsoon 2020 lookbook, overseeing content creation and executing product photography to enhance brand storytelling.