Sara Fernandez
Fashion Creative ͵ Leading Manager ͵ Visual Merchandiser An evolving creative embedded in the fashion industry with a bubbly personality, adaptable attitude and a strong capacity to work within a team. Knowledgeable of styling, visual merchandising, operations, leading and coordination. Strong visual professional with demonstrated history of working in Fashion ͬ retail industry. Skilled in Visual merchandising, Social media, Sales management, retail ͬ marketing.
Consistantly curate and drive a store layout with story telling implemented as stated via the guidlines to drive commerciallity and sales increase ●Weekly organisation of both regular and complex tasks aligned with all campaigns ●Construct flawless execution on marketing objectives aligned with key city briefs ●Weekly meetings with Regional VM management and marketing team ●Computer literacy - Daily use of Power Point and Excel ●Train sales teams in-store visual merchandising techniques and concepts ●Carry out 'Comp shops' to maintain awareness of other retailers VM concepts ●Seek feedback from steak holders, customers and store team on visual impact, changes implemented and sales