Goal-orientated, creative, and highly motivated professional with exceptional knowledge of luxury markets committed to making a positive contribution to an organisation that values dedication, analytical thinking, and hard work. With innovative thinking, creative problem-solving approach, and an international outlook, enhancing the customer experience through effective communication are at the core of everything I do.
• Leading the commercial sales strategy, identifying and developing new business opportunities • Budget planning and effective management of global sales agents from 247 Showroom and SEIYA Nakamura 2.24, ensuring set targets are met • Managing and developing relationships with clients, ensuring the strategic positioning of the brand • Leading and coordinating sales campaigns in Milan and Paris, collaborating with design, production, and artistic departments to ensure timely execution of deadlines • Conducting seasonal range planning to maximize sales opportunities, ensuring a balanced and competitive product offering that strikes a good balance between both brand image and business drivers • Seasonal pricing strategy, based on competitive analysis and sell-through results • Restructured the wholesale department, introduced new processes, and redefined responsibilities across various departments • Executing drop-planning by coordinating with the in-house production department and warehouse to ensure timely deliveries • Managing order confirmation, invoicing, and accounts receivable processes • Collection training for the sales staff, ensuring a comprehensive understanding of the products and effective representation in the market.
• Owning revenue and growth targets for brand portfolio: Nensi Dojaka, Martine Rose,GMBH • Leading seasonal sales campaign by identifying new business development opportunities and negotiating budgets, contracts, payment terms and exclusivity agreements • Managing relationships with all the largest global fashion industry players, responsible for €10M in yearly revenue across all markets • Identifying partnership roadblocks and partnering with production, design, marketing and operations teams to develop solutions to address them and leading sales execution process • Brand building by providing consultative services and offering recommendations based on competitive market analysis, sales data and fashion industry expertise • Seasonal merchandise planning by identifying product categories growth opportunities within the global fashion landscape and giving data driven guidance to design team • Critical path management of exclusive capsule projects acting as the bridge for designer, client and all multifunctional teams • Training and mentoring 2 junior sales team members, identifying strengths and weaknesses and motivating them to excel to the highest professional potential
• Developing and implementing a sales strategy to drive global business growth • Identifying new business opportunities and creating effective communication plans • Maintaining relationships with existing clients, working alongside design, marketing, and production departments to ensure that client's expectations are met to the highest standards • Responsible for execution of end to the end sales campaign, from creating and running sales presentation to leading negotiations • Ongoing sell-through reporting and evaluating product performance • Merchandise planning, partnering with a designer to coordinate assortment and build a competitive product range • Project managing a launch of exclusive capsule collections with top clients: Club 21, Nordstrom • Pricing strategy based on sales data and competitive market research • Creating and delivering the seasonal sales training program, advocating the brand's core values • Partnering with the logistics team to ensure on-time delivery of the collections to the stores • Implementing a seasonal delivery schedule based on product demand trends and regional consumer shopping behavior patterns .
• Working across Monographie and Paskal accounts, maintaining and developing brand's relationships with clients • Responsible for regional and global strategic budget planning resulting in sustainable growth • Identifying focus markets, keeping the database up-to-date • Market research, owning competitive analysis across the entire set of company products • Showroom calendar management, appointment handling, order follow-ups • Managing worldwide brand's distribution, negotiation on exclusivity terms • Seasonal post-market analysis, giving product development feedback, based on data and bestseller list and providing with strategic recommendations for business development • Overseeing Lane Crawford x Monographie x Swarovski special collaboration, leading negotiations, and managing the timeline
• Sharing buying responsibilities with a senior buyer creating a clear strategy for seasonal revenue growth • Responsible for in-store product range selection based on the evaluation of consumers demands • Establishing and maintaining a good relationship with vendors, monitoring performance, and creating strategic recommendations to maximise sales • Working under tight deadlines to achieve the company's expansion goals • Helped to set up a new store in Haymarket, coordinating a critical path of the stockmove, testing new operation system, training the team • Analysing sales data and KPI's implementing clear and effective solutions to increase the team's performance • Training and managing a team of eight plus six concession's staff member • Optimised the staff competencies to lead business growth and finishing a year on 118% vs. budget, being number 1 out of 6 departments. • Managed relationship with top-spending clients, delivered the highest level of customer service by profoundly identifying their needs and resolving issues • Overseeing visual merchandising including both creative and strategic layout of the floor
• Stock control, floor and customer relationship management, and operations • Setting the highest standard of seamless operation and functioning of the floor • Analysing sales, upcoming trends, customers shopping patterns and giving feedback to a buyers team • Partnering with senior sales and senior management to develop VIP client services department, introducing new roles and procedures within a company • Analysing sales figures and implement a clear strategy for merchandising sales
• In a sudden absence of a manager has shown leadership skills and took a charge of daily floor operations
• Exceeding monthly sales targets to become a recurring top sales associate • Providing superior customer service through determining client needs, creative layout, wardrobe and styling as well as diligent follow-ups