Highly motivated and commercially aware business professional with a strong academic foundation in Fashion Marketing and Business Management, supported by diverse experience across retail, showroom coordination, brand marketing, and client engagement. Adept at supporting executive-level operations, managing cross-functional projects, and fostering strategic client relationships within fast-paced, high-end fashion and lifestyle environments. Highly detail-oriented with excellent analytical skills for business intelligence, data analysis and presenting ideas/business plans for executive level decision making. Strong work ethic and commitment for compliance with professional codes, regulations and company's policies.
Generated £88K+ in sales revenue within 3 months, maintaining a £568 average sale value. Sold 403 premium items with only 3.5% average discount, showing strong negotiation and client trust. Built strong client relationships, resulting in increased repeat visits and loyalty trust. Drove and supported sales growth at Harrods concession through cross-selling and personalized client consultations.
Developed and executed showroom activations, strengthening partner and press engagement. Coordinated over 20+ high-profile VIP fittings and editorial appointments. Managed sample logistics and tracked inventory using Dynamics 365, improving workflow by 30%. Maintained professional relationships with editors, stylists, and PR contacts from major UK outlets. Assisted in creating digital marketing content aligned with seasonal campaigns. Utilized CRM tools to schedule appointments and monitor client interactions.
Delivered personalized styling and product consultation, enhancing the luxury client experience. Supported daily sales floor operations and contributed to exceeding monthly sales targets. Collaborated with visual merchandising team to optimize seasonal displays. Assisted in gathering customer feedback to inform promotional strategies. Contributed to cross-selling initiatives, boosting product uptake across categories.
Provided elevated customer service to high-value clientele, improving retention and sales. Conducted sales analysis and KPI reviews to inform weekly merchandising adjustments. Trained new team members on sales systems and client interaction protocols. Led seasonal store layout changes in line with evolving brand strategy. Supported in-store promotions and cross-selling of accessories and new arrivals.
Coordinated logistics for large-scale brand events and promotional campaigns. Engaged 200+ attendees through live demonstrations, boosting same-day sales by 15%. Oversaw event setup, promotional activity coordination, and vendor communications. Delivered post-event reports and performance insights to senior marketing staff. Supported creative planning of interactive experiences for brand activation. Strengthened brand presence through customer-facing event roles and PR engagement.