Pratikshya Sahoo

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Pratikshya Sahoo

Marketing Intelligence and Strategy | Luxury Fashion and Leather Goods | SDA Bocconi MAFED Graduate

Current Location

Mumbai, Maharashtra, India

Pratikshya is available for work

I specialise in Marketing of Fashion and Luxury Goods.
I am a Masters in Fashion, Experience and Design Management graduate from SDA Bocconi School of Management, Milan, Italy. I have worked with some of the top luxury brands in Europe while pursuing this degree and post graduation. I also hold an MBA degree specialising in Marketing, which helped me with my first step into Marketing and Business Development.

Over the years, I have accumulated varied expertise in Marketing, Research and Analytics. I have studied different markets and dynamics that have helped me shape an international perspective and understand the strategic side of the luxury industry. I look forward to simultaneously learning and growing within this industry.

  • Brands Pratikshya has worked with
    • Chalhoub Group
    • Richemont
    • TOD'S Group
    • SICAL LOGISTICS LTD.
    • TTK Prestige
    • Dalmia Bharat Group
  • Pratikshya's past titles
    • Marketing Strategy Consultant
    • Marketing Analyst
    • Brand Consultant
    • Associate Marketing Manager
    • Marketing Communications Intern
    • Marketing Communications Intern
Work Preference
Location Preference

Open to relocation

Work Pattern

Open to Full time or Part time work

Employment Preference
  • Freelance Assignments
  • Hourly Consulting
  • Permanent Positions
Experience

Marketing Intelligence and Strategy Consultant

Chalhoub Group

Sep 2022 - Dec 2022

Intelligence:
• Consolidated data collected from brands across the group
• Assisted the team in market segmentation and sizing for high-end fashion and beauty projections
• Conducted ad-hoc researc...

Fashion Marketing Analyst Intern

Richemont

Jul 2021 - Dec 2021

Assisted the Competitor Intelligence team in various activities with a focus on Fashion and Leather Goods
• Monitored latest industry trends, strategic moves, financial performance of major players i...

Marketing Consultant

TOD'S Group

Dec 2020 - Feb 2021

3 Months Consultancy Project in association with SDA Bocconi and Tod's
• Developed a compelling signature experience for Gen Z and Millennial clientele focusing on China, APAC and USA markets
• Studi...

Assistant Marketing Manager

SICAL LOGISTICS LTD.

Mar 2017 - Aug 2018

Marketing:
• Developed a detailed marketing plan and budget
• Partnered with media agencies and handled negotiations for various marketing activities, simultaneously improved company's branding thro...

Marketing Intern

TTK Prestige

Jul 2016 - Oct 2016

Analysed product performance and servicing capabilities of the company
•Evaluated and improved service delivery for different product portfolios
•Analysed individual customer issues and lead time f...

  • Microsoft Excel

    (Advanced)

  • Microsoft PowerPoint

    (Advanced)

  • Market Analysis

    (Intermediate)

  • Qualitative Analysis

    (Advanced)

  • Luxury Brand Marketing

    (Advanced)

  • Luxury Goods

    (Advanced)

  • Fashion Buying

    (Intermediate)

  • Pricing Analysis

    (Intermediate)

Hindi

Native

Italian

Basic

English

Native

French

Basic

SDA Bocconi

Master in Fashion, Experience and Design Management

Luxury Brand Management/Fashion Management

2020 to 2021

Kirloskar Institute of Advanced Management Studies

Master in Business Administration

Marketing

2015 to 2017

DAV School of Business Management

Bachelor of Business Administration

Business Management

2012 to 2015

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