Yi Yang

Fashion retailing master

Resourceful digital marketer with exemplary skills in market research and generating leads. Proficient in social media and marketing tools to boost online presence and increase trafic. Solid writing and editing skills.

Previous Brands
Bank Of China Hebei Zhangjiakou Branch
IU China Fan Club-Weibo
Postal Savings Bank of China,Xiahuayuan Sub-branch
Work Experience
Bank Clerk
Mar ‘21 - Mar ‘21
Postal Savings Bank of China,Xiahuayuan Sub-branch

Exposure to wide range of asset types, products and clients; Recognised sales opportunities and cross-sold financial products by making quality referrals to meet assigned teller goals •Prepared pitch books, presentations and memorandums; Assisted in the origination and execution of transactions of equity, term loan, high yield and mandates •Responded to and assisted customers with account inquiries and updates; Especially Introduced the Rural Credit Policy to customers

Bank clerk
Jul ‘19 - Aug ‘19
Bank Of China Hebei Zhangjiakou Branch

Communicated with and help the elderly to use the smart self-service counter; Communicating with clients and selling wealth management products •Answered clients' enquiry; handled complaints and collected data about performance •Verified customer details, carrying out diligent checks of personal and financial documentation.

Social Media Copywriter
Mar ‘19 - Jun ‘20
IU China Fan Club-Weibo

- Managed social media platforms and initiated innovative topics, including KPO culture. Successfully increased followers by 30%. •- Consistently produced high-quality social media content; prepared copy for diferent social media channels. 100,000+ reads on a single post. •- Managed 10+ group chats of over 2,500 people; ran marketing campaigns to increase their loyalty; worked with the sales team to promote new products related to idols in group chats.

English - Fluent
Chinese - Native
Manchester, UK