Sivert Laurendz Jensen
Strong commercial trend and global market awareness with a Bachelors degree in International Management from BI Norwegian Business School (Oslo, Norway) and Xi’an Jiaotong-Liverpool University (Suzhou, China). Achieved noteworthy success in retail buying and merchandising, event coordination, PR, press and influencer marketing, project management, sales and consulting in fashion, lifestyle and luxury sectors. Branding & Concept Development: consistently exhibiting an astute eye for directing artistic vision across digital (e-commerce) and brick-and-mortar platforms. International experiences across the west and APAC equipped me with a wide range of competencies. Self-awareness and reflection through adaptability and resilience, rooted in respect, curiosity and creativity. Always learning and developing my skillset.
• Implemented marketing, advertising, and brand strategy for e-commerce start-up, securing B2B sales and partnerships with global clients. • Led investors' event creation, raising 17M NOK in capital and securing a 2M NOK government grant for business expansion. • Collaborated with cross-functional teams to develop a strategy for launching a fashion e-commerce app on a gaming framework.
• Developed compelling pitches and press releases for top-tier fashion and lifestyle clients like Apple, Tudor, Dior, and LVMH. • Managed showroom activities, visual merchandising, and maintained relationships with businesses, celebrities and influencers. • Recruited and onboarded interns, enhancing management skills and contributing to successful account management.
• Supported global sales and profitability by analyzing data and creating reports for buying and merchandising teams. • Streamlined delivery tracking and replenishment processes for enhanced efficiency. • Conducted competitor research and trend forecasting to contribute to successful seasonal buying periods.
• Achieved daily sales budgets through CRM and fashion knowledge, analyzing KPIs and sales trends. • Managed pricing, deliveries, and stock assortment to enhance customer experience. • Built relationships through clientelling and CRM, receiving comprehensive retail sales training.
Support to develop customer loyalty and optimize sales, while achieving daily sales targets.
Assisted with hospitality, administration, experience creation and tax-free refunding.