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Eva Kezadri

Visual Merchandising Designer
Portfolio website
About

Hello ! My name is Eva :) I'm a visual merchandiser specialist and can offer you my services as a freelancer for any project involving : visual merchandising, e-merchandising, scenography, graphic design and illustration. I have worked, during 8 years, in a large range of fields : fashion, jewellery, cosmetics and tableware; for retail, craft and luxury brands. Thanks to these experiences, I can adapt my work to each customer, product and DNA. In addition, having worked both upstream as a project manager and downstream in stores, I'm able to understand needs and requests. Because of the diversity of my creative (moodboard, 3D drawings, etc.) and operational (production follow up, installation, etc.) missions, I have a 360-degree view of visual merchandising. Finally, thanks to my artistic studies and my professional experiences, I've been able to develop other skills over the years, such as graphic design and illustration. Feel free to contact me if I can help you in your projects :)

Previous Brands
Christian Dior Couture
Baccarat
Sisley
Celine
Work Experience
Designer et VM project manager / graphic designer / illustrator freelance
Sep ‘23 - Jul ‘24
Self employed

- Currently working as Graphic Designer - Merchandising Project Manager at L'Oréal France > Adaptation of marketing briefs to retailer constraints > Creation of graphic documents (all 2D printed visuals in stores and 3D trays) > Adaptation for all stores in France > Following up the production with suppliers After working for 8 years in various companies, I'm now a freelance designer and offer my services for any project involving visual merchandising, e-merchandising, scenography, graphic design and illustration. Here's my portfolio if you'd like to find out more about my work: https://evakezadri.myportfolio.com My Malt profile : https://www.malt.fr/profile/evakezadri

VM Window Designer Europe EMEA
Sep ‘22 - Mar ‘23
Christian Dior Couture

- Creation and update of the window displays for the Women as well as the development of the façade animations. - Accompaniment of suppliers and local VM teams on the technical part of the production of all the decorations. - Follow-up of the orders of decorations, setting up of the schedules of assemblies and participation in the realization of assemblies of windows on the whole zone. - Realization of photo reports of the windows with comments for the returns of the decorations in the zone. - Receiving, sending and validating samples as well as classifying them for the zone's material library (pro forma, packaging, etc.). - Negotiation, validation and follow-up of the budgets of each window and facade decoration. - Graphic declination of the various advertising campaigns of these two universes: framings for lightboxes/facades. The fields of intervention are varied. This description takes into account the main responsibilities but it is not exhaustive.

Visual Merchandising Designer (Permanent contract)
Jun ‘19 - Sep ‘22
Baccarat

- Design, creation, 3D conception, development and production of windows, VM tools, animations, pop up stores, POS advertising... - Production of VM documents (Guidelines...) - Store visits, window and merchandising set up, reporting - Production following with providers, assistance with administrative tasks

Visual Merchandising Project Manager (Fixed term contract)
Jan ‘19 - May ‘19
Sisley

- Research, development and production of podiums, POS advertising, VM tools, small furnitures... - Decoration and merchandising coordination of stores and corners - General assistance with administrative tasks (budget, invoices)

Visual Merchandising Assistant (Work study contract)
Oct ‘17 - Oct ‘18
Celine

- Design, creation, 3D conception, development and production of window, lightboxes, VM tools, accessories, packaging... - Production of VM documents (Guidelines...) - Merchandising set up of the showroom - Orders, production following, logistics management with providers - General assistance with administrative tasks (budget, invoices)

Languages
French - Native
English - Fluent
Français
Education & Training
Mode Estah
‘16 - ‘18
Master's Degree
La Fabrique - L'école française des métiers techniques de la mode et de la décoration
‘14 - ‘15
Bachelor's Degree Head Visual Merchandising
École de Condé
‘12 - ‘14
Two Year Technical Degree
École de Condé
‘11 - ‘12
Upgrading Program
Lycée Ampère Saxe
‘10 - ‘11
Baccalauréat
France