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Alexandra Trivi

Women's Leather Goods Collection Merchandiser
Previous Brands
Balmain
Ba&sh
Christian Louboutin
Éditions Tallandier
Givenchy
The Kooples
Work Experience
Women's Leather Goods Collection Merchandiser Assistant
Jul ‘22 - Now
Givenchy

BAGS, SMALL LEATHER GOODS, BELTS, BAG ACCESSORIES & CAPS SPRING 23 (267 skus), SUMMER 23 (298 skus) & FALL 23 (297 skus) - Monitor and support the development of collections alongside the Studio and the Development team - Preparing the documents and tools for the monitoring of the collection (Collection plans, Modelarios, Overviews, Line List, Price list...) - Preparing the documents and tools for showroom (Brief, Material swatchbooks...) - Participation in all stages of development of collections (trend research, benchmarks, studio brief, launch plan, PLM launches, communication with manufacturers, reception of prototypes) - Definition of price targets regarding Small leather goods, Belts and Hats; Help with the price targets for Bags (Price mappings, Pyramid mappings) - Coordination with e-com team (shooting guidelines, coordination of 360° shooting) - Competitor analysis regarding prices, trends, products, communication

Product Development Manager Assistant - RTW Embroidery
Nov ‘21 - Jun ‘22
Balmain

MEN & WOMEN'S RTW EMBROIDERY COLLECTIONS: - Management of the codification and creation of article files in PLM - Follow-up and control of the product reference system - Launching of prototypes with the fashion designers - Steering of sample orders - Follow-up of price targets with the designers - Management of fabric/supply allocations for the models and coordination of shipments to the suppliers - Participation in technical reviews - Updating of the various collection follow-up supports: boards / collection plans - Management of samples: verification of the conformity of the models, product labelling, etc. - Management and follow-up of sample invoices

Global Marketing Assistant (Shoes & Leather Goods)
Jan ‘21 - Nov ‘21
Christian Louboutin

MEN & WOMEN'S SHOES & LEATHER GOODS - Coordination with Merchandising for priority products and accessories - Analysis of the collection's performance following buying sessions by zone and by country - Management and coordination of press kit orders - Definition and implementation of the animation strategy in autonomy in order to renew excitement around the iconic products - Development of marketing and sales tools: 360° calendar, training books, product reports, etc. - Coordination of marketing shootings

Women's Shoes Collection Merchandiser Assistant
Sep ‘20 - Feb ‘21
Christian Louboutin

- Analysis of the performance of the women's footwear category - Participation in the development of collections - Management of sketches and photos during product development - Participation in the setting up of the sales showrooms - Product selection for communication - Realization of showroom sales tools (product catalog, line list, material swatchbook...) - Reception and follow-up of prototypes during the showroom (product inventory) - Competitor analysis regarding prices, trends, products, communication

Marketing & Communication Assistant
Sep ‘18 - Sep ‘20
Éditions Tallandier

- Project manager for the redesign of the website (Wordpress) - Sales analysis - Realization of the sales pitch - Realization of communication supports (press releases, posters, programs) - Follow-up and realization of advertisements, catalogs and POS - Creation of newsletters (Mailchimp) - Creation of content for social networks (Facebook and Instagram) - Organization of press events - Impulse and follow-up of press reviews - Elaboration of the press reviews - Management of press kits

Sales Advisor
May ‘17 - Apr ‘18
Ba&sh

Sales Advisor
Nov ‘14 - Mar ‘15
The Kooples

Languages
English - Fluent
French - Native
Paris, France