A multi-lingual, senior digital & eCommerce lead with a successful track record in launching and optimizing ecommerce at national and international scale. Possessing a decade's experience in business development, category management, vendor management & operations, of which last four years were in a start-up environment of the e-commerce sector in a leadership role. Proven success in accelerating ecommerce growth and customer acquisition through compelling multi-channel campaigns and optimization initiatives with a data-driven approach.
Open to relocation
Open to Full-time work
Commercial Manager - ECommerce
Eastern Products Pvt. Ltd. (An Fmcg Company)
Jun 2021 - Present
Key Responsibilities:
▪Helping the brand to increase their presence on multiple e-tailers across the country
▪Optimizing operations by using their distributors across cities as an Omni channel
▪Ens...
Category Manager – Fashion & Beauty
Elabelz
Feb 2021 - Apr 2021
Key Responsibilities:
▪Driving the P&L for the category business, responsible for the achievement of all business and category targets
▪Responsible for defining sales targets (revenue mix), product ...
Commercial Lead – ECommerce
Eastern Products Pvt. Ltd.
Apr 2019 - Jan 2020
Achievements:
▪Built the tea portfolio on all e-platforms nationwide
▪Optimized the order fulfilment process with 200 distributors nationwide
▪Drove growth through strategic partnerships and allian...
Head of Marketplace
Mycart.Pk
Jan 2018 - Mar 2019
Achievements:
▪Generated additional revenue streams by renting company assets to multiple brands
▪Launched private labels, end to end, including sourcing, branding and marketing Key Responsibilities...
Category Manager - Lifestyle
Yayvo.Com
May 2015 - Jan 2018
Achievements:
▪Launched "iDroid", a Chinese phone brand. Sold 10,000 units in six months
▪Executed and delivered on the idea of 'Superstore' - first e-grocery platform
▪Ensured a MoM increase of 10...
Negotiation
(Advanced)
Operational Activities
(Intermediate)
Communication
(Advanced)
Magento
(Intermediate)
E-commerce
(Advanced)
Category Management
(Advanced)
Multi-Channel Commerce
(Advanced)
Arabic
Basic
English
Fluent
Hindi
Fluent
Urdu
Native
Not specified.
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