Inspired by my heritage and global travels I've turned the dream of my 9-year-old self into a reality as an award-winning jewellery designer. My bespoke creations have adorned celebrities, royalty, and heads of state e.g., Neha Kakkar, Dame Kelly Holmes, Sukki Singapora, and I’m mentored by Jimmy Choo and Michael Ward (MD of Harrods).

My designs have featured in the press (Professional Jeweller) (CMJ Company of Master Jewellers) (Richmond Guardian, Fresh Magazine), I’ve been a podcast guest for the Asian Women Achievement Awards (with Kim Rowell, ITN) and interviewed by Pakistani channels and Humans of Fuzia.

A strong global network enables me to negotiate product launches/placements and acquire brand ambassadors.

Contacts include individuals from Rolex, Yash Raj Films, Damas Jewellery, BBC, Équité, Bentley Motors, Knight Frank, and TV shopping channel owners (Gemporia, TJC).

I attend events e.g., AllBright Women, The Arab International Women’s Forum, charity gatherings at Clarence House with the Prince of Wales, House of Lords (In Dialogue with Women Leaders), Anand Mahindra awards, and have met the Mumbai British High Commissioner and Whoopi Goldberg (Windsor Castle).

I have an in-depth knowledge of jewellery production and am an expert in branding, marketing, and sales to generate revenue.

CAREER HIGHLIGHTS
⭐Commissioned to design pendants for the Princess of Jordan and the Pink Shoe Club
⭐Developed a bangle for the Alzheimer's Association and a charm collection to present to Harrods
⭐Created uniform cufflinks for Roast Restaurant and jewellery concepts for the MBOB awards
⭐Founded 4 successful companies, sold 1 to an international PLC
⭐Successfully launched Shards of London jewellery in House of Fraser
⭐Secured accounts for Vinayak Jewels
⭐Increased sales at Mirza Accessories by a sale or return strategy, online brochure, and retail concessions
⭐Developed Studio Edge website contributing to £1M sales in year 1
⭐Presented Shards of London to Damas Jewellery, Middle East and Paris Gallery, Dubai
⭐Advises the Qatari royal family
⭐Introduced Boodles to the Qatar market
⭐Supported Ali Bin Ali on launches
⭐Innovative Woman of the Year, International Women of Excellence Awards 2008
⭐Nominated for Young Entrepreneur Award, Asian Women of Achievement Awards 2007

Undertaking philanthropic duties is important to me and I advocate for young individuals, particularly those from disadvantaged backgrounds. e.g., Board member and mentor for Mosaic (Prince’s Trust), public speaker and mentor for the Asian Women Achievement Awards. Connecting with people and bringing value to their lives is something I cherish.

I’d love to hear from you: noreen@noreenlondon.com