I have a solid international experience, in Sales and Brand development with annual double-digit growth (8 years in the Luxury Industry and 2 years in Baby Industry): - Elaborate 360° strong strategies (Sales and Marketing) - Able to manage key accounts and ensure the Brand development at a national & an international level - Will increase sales while ensuring profitability in a long term - Offer Business development skills adapted to any brand strategy - Enhance the visibility of a brand in a competitive environment - Passion to train and motivate a sales team thanks to several years working with luxury boutiques or POS (Retail & Wholesale) - Collaboration with over 250 POS in 10 years - Enjoy Multicultural and Multilingual environments (French, English and Spanish speaker) thanks to several years leaving abroad (Mexico, USA) and working with several countries / region (LATAM, EMEA). - Worldwide mobility STRENGHTS: EXECUTING: Make things happen. #Achiever #Arranger #Restorative INFLUENCING: Take charge, speak up and make sure others are heard. #Competition #Signifiance RELATIONSHIP BUILDING: Build strong relationships that hold a team together and make it greater than the sum of its parts. #Individualization #Relator STRATEGIC THINKING: Absorb and analyze information that informs better decisions. #Strategic #Ideation
Senior Export manager for EMEA (UK, Scandinavia, Spain, Italy, Portugal, Israel and Africa) and Latin America
Launch of La D de Dior Satine
WATCHES: - Forecast sales by product and by account - Manage sales for wholesale - Control inventory for retail - Manage Customer services (spare parts inventory, client orders…) - Prepares Marketing Plans (including new product launches, promotional activities) - Coordinate promotional events and launches - Manage marketing budget - Price strategy - Travel and meet with the retailers - Visit points of sales - Make sure the marketing plan and the merchandising is properly implemented - Manage the needs in terms of visuals and other POS materials - Design strategies and tactics to increase sales at the retail level (space negotiations, train the sales staff, etc…) - Watch competition and market trends - Prepare forecasts and reports. Analyze results and propose action plans. EYEWEAR: - Meet with Luxottica team to define brand priorities - Identify new opportunities to develop brand: - Do Distribution analysis & validate of the openings for Mexican market - Increase the Brand awareness through PR activities - Work on Media & CRM plan with Media manager (Budget, target & objectives) - Share information with local team (products, media, trainings, press kit contents....) - Make sure the marketing plan - Verify the international guidelines are properly implemented for merchandising, display, POS furniture - Support Luxottica in the trainings organization in order to create an emotional journey for the sales associates - Visit points of sales - Watch competition on a continuous basis (market and retailer trends)
· Coordinated the retail operations for the opening of the Boutique of Perisur · Analyzed Boutique performances · Managed the day-to-day retail operations in relations with Boutique directors · CRM activities · Organized training for Beauty Advisers (watch trainings, new fragrance launch…)
For Hermès International, in the French Press department: - answering journalists' enquiries; - liaising with the press and broadcast media on an everyday - basis via telephone, email and networking; - monitoring press and broadcast coverage; - arranging visits and public events: Saut Hermes 2011 - Grand Palais - Paris - participating in men and women fashion shows - analysing fashion websites and blogs
Corporate Center => Operations and Insurance department, Tasks: - Defining the new strategy for the Insurance market for the next 5 years - Market analysis for each subsidiary (22 countries) http://www.arval.com/ - Preparing and summarizing interviews with the 22 Insurance managers to gather data about their local process, market and objectives. - Organizing Events - Seminars in Dublin (Oct 2010) and in Berlin (Dec 2010) - Managing the International Operations and Insurance community of Arval online through the intranet: Echo’net (upload news, documents, projects and make surveys…)
Laser Loyalty (BNP Paribas –Galeries Lafayette Group). The brand of Gift boxes named Idees Kdo, Paris: - Developing the range and creating new Gift boxes (Prospection / Creation / Printing process / Production) - Managing the customer’s relationships via the website of the brand