• Conceptual Brand Builder • Adman • Works in advertising, marketing, events, online and branding. Launching, building, re-branding 360 degree TTL campaigns
--Creative/Art Director Numerous companies in Dubai and Australia •(October 2018 to December 2020)
--Creative Head/Art Director Dubai Police, Ministry of Education, DEWA, DHA, DTCM, Ministry of Human Resources •(April 2016 to October 2018)
Advertising and Branding head for Golden Valley and clients
Creative Head for internal Design Team handling Bateel, Café Bateel, Bateel Bakery and Jomara •( October 2010 to April 2013 )
Art Director for Etisalat, Johnsons&Johnsons, Carefree, Lacnor, RAK Airways, Emaar, Unilever, Zee TV, ADMC, Bloomingdales etc.
Handling Lexmark, Bose, DEWA, Al Kabeer, DTCM, Al Futtaim watches & jewellery etc.
for accounts like Mercedes-Benz, TAJ Palace Hotel, Leads etc. Our Mercedes-Benz “After Sales Brand Protection” Campaign was implemented in the Gulf and China. We also did the “Express Service Centre” campaign for Daimler Chrysler.
Creative Director for special events Static / LED Billboards and POPs /Merchandising
--Creative Director for special events Static / LED Billboards and POPs /Merchandising •( June 2002 to September 2003 ) NBN Channel 4, Philippines --ProductionTalent for Creative Services Our team did the image of the network in Print, Radio & TV thus creating a consistent branding in all formats •( December 1999 to October 2001 )
--Creative Director / Copywriter Led a team of 3 artists & one copywriter. We did an "assurance campaign" for Asian Spirit Airlines to cover for the losses from a plane crash. •( July 1994 to April 1999 )
Our team launched Block & White skin whitener, created a new product category copied globally by major players like Procter & Gamble, Unilever etc. •(July 1993 to July 1994 )
Conceptualized The Philippine Basketball Trivia Promo which was a huge success.
Visualiser/Graphic Artist & soon got promoted to Art Director after 6 months of work. Our company launched Datu Puti vinegar & sauces the leading brand in the Philippines during that time.