Expert marketing professional with 15 years of executive experience. Skilled at creating campaigns centered around consumer education on product use. Passionate leader who is able to motivate team and departmental members to collaborate around common goals. Responsible for ideating and creating content that connects a brand or entity to its potential audience through campaigns, copywriting, design and production of effective and persuasive advertisements that increase the value of the product by linking it to your target audience. Twenty years of experience in the strategic marketing field across multiple sectors such as food service, fashion, entertainment, education, finance and science. Great attention to market research and the use of new digital technologies and post-production software. I help companies leverage the benefits of using artificial intelligence in marketing to personalize the customer experience, improve advertising campaign planning and increase sales.
I am implementing the platform launch campaign, analysing the competitors and preparing promotional videos or writing informative and educational contents.
Checkmate Communication Edinburgh, 05/2022 - Today Creative Advertising, PR, Project coordinator, Brand developer, Marketing strategist . Work area: Digital Marketing, Advertising London, 08/2021 - 04/2022 content creator, copywriter, social media strategist Work area: On line Learning, Digital Marketing, Advertising Content creator & social media manager Checkmate Communication
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