Post my undergraduate education, I am focused on being a part of a brand that is creating a positive impact and disrupting the fashion industry, with sustainability at its core. As I set out on my career, my goal is to strike a balance between the creative side & the business side of the fashion industry.
Sourcing fabric qualities that align with seasonal brief, budgets & quality standards Generating PO’s for seasonal & special project fabric orders PO tracking & management in accordance with critical path Liaising with suppliers, building & maintaining relationships Maintaining internal systems & trackers Liaising with internal atelier, production, design & merch teams to monitor fabric inventory & respond to fabric requests
Event Planning & Execution: (Product launches, press days, gifting campaigns & trade shows such as the Chelsea Flower Show and Burghley Horse Trials) Photoshoot Coordination (Call-ins, budgets, and styling logistics) Sample Management Media Relations (Developed and maintained relationships with media contacts and influencers) Research & Trend Analysis (Identify key trends, influencers, and potential collaborations) Database Management
Data Analysis (Excel reports on daily sales, inventory levels, and performance metrics) Order Management (Invoices, purchase orders, and sales orders, ensuring accuracy and timely fulfilment) Stock Coordination (Manage stock levels, replen & QC between stores & warehouse) Supply Chain Support (Coordinated logistics between suppliers, warehouses & stores) Reporting (Best & worst sellers, returns analysis, and store performance) Software Proficiency (Zedonk, Magento & RMIS) Range Planning (Updated range plans & collection sheets based on meetings with the design team) Order Fulfillment (Picking & packing orders in-store) Process Improvement (Helped develop systems & databases management) Occasional Sales Floor Support
In-store stylist for 1-1 appointments Processing sales, refunds, returns & exchanges on Shopify POS Assisting with in-store events
Assisting customers Processing sales, refunds, exchanges Restocking shop floor Visual merchandising
Assisting with in-store events Writing weekly newsletters Working on building more engaging & interactive Shopify website Creating social media content in-store
Conducting market research Updating database Writing website and newsletter content Sending out weekly emails
Eudon Choi's SS23 Collection Organising looks & ensuring all models are dressed according to styling
Seasonal stocktaking Garment costings and ratings Quality control for new season production Shipping preparations Invoicing
In-store retail Customer support Processing sales & refunds Inventory management & quality control Social media content creation Assisting with events in-store Investment deck research
Participated in a global workshop facilitated by UAL to brainstorm and develop creative ideas to address global issues.
Successfully completed the project ‘Competitor Analysis of Activities & Events at Members’ Clubs Globally’