Strategic, results-oriented executive with extensive experience leading multi-regional operations in retail, luxury, beauty, and fragrance sectors. Adept at driving transformative growth, operational efficiency, and exceptional customer satisfaction. Renowned for fostering high-performing teams, implementing innovative solutions, and aligning business strategies with market trends to deliver sustainable growth. Expertise spans operational strategy, financial management, process optimization, and customer experience enhancement.
Oversee every aspect of a Southern/Central territory that expanded from 17 to 21 locations, including full-price stores, factory outlets, and multiple high-profile and flagship locations. Lead a peak-season team of up to 1,900. • Developed a selling culture with very high standards and significantly improved every aspect of the business • Led multiple underperforming markets to top-quartile results within 12 months • Exceeded sales expectations every year – averaged 110% vs. plan with 8% comp sales growth • Consistently ranked in the top 2 company-wide for total sales, outperforming larger, higher-traffic territories • Drove the average customer spend (ATV/UPT mix) to 1st in all of North America • Increased Net Promoter Scores (NPS) to 1st in North America – surpassed flagship, luxury-tier territories • Delivered record-breaking conversion and retention metrics, exceeding expectations each year • Raised the omnichannel fulfillment rate from 89% to 97% – a key internal focus • Maximized efficiency in every location and area of the business – surpassed annual profit targets by 10%+ • Consistently ranked in the top tier for audit, shrink, and compliance scores • Delivered best-in-class inventory accuracy, consistently reducing aged stock and improving sell-through rates • Created new operational and inventory processes that were adopted by other territories • Piloted labor optimization, merchandising, clienteling, and digital tool initiatives that rolled out company-wide • Directed several store openings, remodels, and resets across multiple states • Built an outstanding culture with a high level of communication, engagement, recognition, and retention • Ranked 1st in the company for employee engagement each year – raised scores by 16 points • Improved leadership effectiveness scores YOY by double digits • Ranked among the best in the company for staff retention – reduced attrition by more than half • Introduced volunteer initiatives that improved talent pipelines and reduced leadership time-to-hire by 12% • Recruited and hired 20+ new store directors and assistant store managers • Recognized as a top talent developer with more internal promotions than similar territories • Built strong community partnerships – hosted events that increased foot traffic by 6% and raised $45,000 • Frequently chosen to host executive visits, lead regional summits, and mentor new leaders
Turned around a struggling 15-store district with a team of up to 500. Accountable for all retail and salon operations. • Exceeded all revenue expectations – surpassed sales plans and LY sales by an average of 8% • Dramatically improved the customer experience – raised customer satisfaction scores by 35 percentage points • Implemented new labor and shrink controls that helped improve profitability • Launched an initiative with Ronald McDonald House that increased loyalty signups by 4% and raised $8,500 • Recruited 30+ managers, stylists, and advisors; promoted 13 top performers to leadership roles • Oversaw the onboarding and training of several new general managers • Conducted beauty & career workshops in partnership with the Boys and Girls Club (200+ youth engagements)
Oversaw 13 large supercenters (average: 200,000 square feet). Led a team of up to 5,500 including 13 store directors. • Guided the team through a challenging pandemic with fluctuating regulations and safety protocols • Coached teams to provide an exemplary customer experience during a time of escalated customer demands • Collaborated with corporate partners on operational, supply chain, and training enhancements • Implemented new directives that reduced waste/shrink and greatly improved sales and profit performance • Created a training program that helped reduce turnover – this was adopted across the region • Developed new operational methodologies that rolled out to multiple markets • Spearheaded regional charitable fundraising efforts – secured matching funds and grew donations 22% YOY
Successfully turned around a consistently underperforming district with up to 23 locations. Led a team of up to 250. • Developed a strategy that resulted in substantial improvements in consistency, execution, and productivity • Drove sales and profit to unexpected heights while improving customer satisfaction and other KPIs • Implemented new directives that cut shrink in half – improved from 4.89% to 2.48% • Recruited 50+ new managers and associates externally; developed and promoted dozens of leaders internally • Created a staff volunteering initiative and significantly improved community outreach efforts
Oversaw 19 locations with complete accountability for all store operations. Led a team of 6 district managers. • Implemented new financial controls and systems that helped increase revenue and improve profitability • Strengthened loss prevention awareness and significantly improved shrink results • Built strategic vendor partnerships that helped improve supply chain reliability and the customer experience • Created multiple training programs that greatly improved consistently and performance