Nuremberg, Germany
Rafael is open to new work opportunities
Creative lead | Art Director | Campaigns and Lookbooks | Production | On-set management |
Open to relocation
Open to Full-time work
Sr.Global Product Marketing Manager Sportstyle
PUMA Group
Nov 2020 - Present
A 360 global role creating, developing and implementing the marketing and go-to-market strategies for the seasonal initiatives during the sell-in and sell through period. Analysis, plans and tools bas...
Senior Global Product Manager Sportstyle footwear
PUMA Group
Jul 2019 - Nov 2020
Developing seasonal collections and marketing strategies for the different franchises: new concepts, lifecycle management, distribution channels and price pyramid. Managing product lines through a pro...
Global Product Line Manager Sportstyle | Running
PUMA Group
Oct 2017 - Jul 2019
Sr. Trend Creative / Fashion Direction
Zalando Se
Nov 2014 - Oct 2017
Organise and develop the internal Trend Forecasting in-house agency for Zalando, setting up the activities, plan and reports. Provide seasonal and relevant Macro-Trend Forecast, including intensive re...
SR. MARKETING MANAGER
Zalando
Aug 2013 - Sep 2017
Organize and develop the Trend Forecasting in-house agency for Zalando with three junior strend scouters for seasonal Macro-Trend Forecast. Creative storytelling concepts for the Big X and Trend Shop ...
Creative Direction
(Advanced)
Brand Management
(Advanced)
International Marketing
(Advanced)
Product Marketing
(Advanced)
Creative Briefs
(Advanced)
Campaign Concepts
(Advanced)
Spanish
Native
English
Fluent
Not specified.
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