Evolving in the world of Luxury, Fashion and Beauty for 20 years, my dual training Engineer CentraleSupélec and Business School ESSEC allows me to approach challenges with a 360 ° vision, from Creation to Retail through Industrial, Business Development and Communication by seeking to innovate at all levels.
The common thread of my career is the Collections Direction at large - Collection and Retail Merchandising, Marketing, and coordination with Artistic Directions, Studios, Production, Retail and Training teams - in international contrasted environments such as L'Oréal, Hermès and today the LVMH Group.
I acquired a very in-depth knowledge of the China / Japan / US markets on businesses that can exceed one billion €.
My motivations
► My passion for the Luxury & Fashion universe, integrating creativity and innovation at all levels - product, know-how, process, storytelling - especially if they make you inimitable, and allow you to stay one step ahead of the competition.
► My deep desire to combine strategic vision and excellence in the implementation of action programs by combining analytical spirit and synthesis always in a financial logic of return on investment to guarantee a virtuous business.
► My taste for action, combining the ability to integrate and concretize the strategy, establish dynamics, federate individuals both vertically and horizontally, up to sales teams.
My expertise - 20 years of Luxury experience
► Business Development, including Marketing Intelligence, Collection, Retail / Wholesale, Operational Marketing.
► Product development in coordination with Art Directions, Studio, Industrial Teams and Supply Chain while guaranteeing fair price, desirability, perceived value and margins.
► Project management in direct and transversal management, multi-site, multi-skills and multicultural.
All in restrictive environments, requiring adaptation to the cultures of the Houses and on a wide product spectrum, both artisanal and industrial.
Business Unit Director | Marketing Merchandising | Luxury Fashion Beauty Watchmaking Jewelry | Performance Innovation | P&L | Product Collection Development | Retail Wholesale Digital | Repositioning Transition | Tech
Open to relocation
Open to Full-time work
DIRECTEUR DES COLLECTIONS ACCESSOIRES
Kenzo Mode
Jan 2020 - Present
POINTS CLES ► Diagnostiquer et repositionner l'activité en Premium et libérer son potentiel ► Construction d'un Business vertueux : montées en gamme, désirabilité, volumes et rentabilité ► Augmentatio...
RESPONSABLE DE COLLECTIONS MAROQUINERIE
Louis Vuitton
Nov 2015 - Jan 2020
POINTS CLES ► Petite Maroquinerie Femme, 20 collections, CA x2 et Personnalisation ► Optimisations industrielles, coûts et marges sur Best Sellers ► Amélioration qualité livraisons (+50%) et Sell-Thro...
RESPONSABLE DE COLLECTIONS MAROQUINERIE
Ville de Paris
Dec 2010 - Oct 2015
POINTS CLES ► 10 collections ► CA x2 >200M€ et nouveaux territoires porteurs de CA ► Rayonnement et image Maison accrus MANAGEMENT : 4 PERIMETRE : Homme-Femme / Petite Maroquinerie, Accessoires, Agend...
Développement des Collections et Visual Merchandising
de Groupe Parfums
Oct 2008 - Nov 2010
POINTS CLES ► Terre d'Hermès : croissance accélérée 2009 et 2010, devenu le principal pourvoyeur du CA Métier ► Lancement des 3 premières Colognes : adoption marché et CA incrémental immédiats ► Innov...
Chef de Groupe Parfums
Viktor&Rolf
Jan 2008 - Sep 2008
POINTS CLES ► Lancement International en 2009 du Parfum Eau Mega, avec pour égérie Raquel Zimmermann, et préparation d'un nouveau parfum masculin MANAGEMENT : 2 PERIMETRE : Développement Parfum ENJEUX...
Marketing
(Advanced)
Marketing Strategy
(Advanced)
Budget Management
(Advanced)
Multicultural Marketing
(Advanced)
Brand Development
(Advanced)
Digital Activation
(Intermediate)
Retail
(Advanced)
Wholesale
(Advanced)
English
Fluent
French
Native
ESSEC
MBA
MARKETING FINANCE LUXURY BUSINESS
1999 to 2001
CENTRALESUPELEC
ENGINEER
DIGITAL & TELECOMMUNICATIONS
1996 to 1999
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