Evolving in the world of Luxury, Fashion and Beauty for 20 years, my dual training Engineer CentraleSupélec and Business School ESSEC allows me to approach challenges with a 360 ° vision, from Creation to Retail through Industrial, Business Development and Communication by seeking to innovate at all levels.

The common thread of my career is the Collections Direction at large - Collection and Retail Merchandising, Marketing, and coordination with Artistic Directions, Studios, Production, Retail and Training teams - in international contrasted environments such as L'Oréal, Hermès and today the LVMH Group.
I acquired a very in-depth knowledge of the China / Japan / US markets on businesses that can exceed one billion €.

My motivations
► My passion for the Luxury & Fashion universe, integrating creativity and innovation at all levels - product, know-how, process, storytelling - especially if they make you inimitable, and allow you to stay one step ahead of the competition.
► My deep desire to combine strategic vision and excellence in the implementation of action programs by combining analytical spirit and synthesis always in a financial logic of return on investment to guarantee a virtuous business.
► My taste for action, combining the ability to integrate and concretize the strategy, establish dynamics, federate individuals both vertically and horizontally, up to sales teams.

My expertise - 20 years of Luxury experience
► Business Development, including Marketing Intelligence, Collection, Retail / Wholesale, Operational Marketing.
► Product development in coordination with Art Directions, Studio, Industrial Teams and Supply Chain while guaranteeing fair price, desirability, perceived value and margins.
► Project management in direct and transversal management, multi-site, multi-skills and multicultural.
All in restrictive environments, requiring adaptation to the cultures of the Houses and on a wide product spectrum, both artisanal and industrial.

Business Unit Director | Marketing Merchandising | Luxury Fashion Beauty Watchmaking Jewelry | Performance Innovation | P&L | Product Collection Development | Retail Wholesale Digital | Repositioning Transition | Tech