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Manju Bashini Vc

Product Development
About

Product and Buisness Development Manager Over 12 plus years of working Experience as a Product Developer,Global Sourcing & Materials specialist in the Fashion Industry with proven track record in Business development & growth. Proficient in targeting brand needs and creating the required product line in apparel and textiles with spontaneity and innovation .In depth knowledge of ongoing and old trends and to curate it at the right time to deliver the best result .Handled the complete PLC and its marketing for respective brands & markets .Proficient in materials sourcing and development . All round talent with expertise in design ,sourcing ,merchandising in textiles & Apparel.

Previous Brands
Ambattur Clothing Ltd
Hot Source Limited Aka Indo Pacific International Ltd
Pearl Academy of Fashion Affltd To Laureate and Nottingham Trent University
Pearl Global Limited Aka House of Pearl Fashions Limited
s.Oliver
Soliver Bernd Freir Gmbh & Co. Kg
Work Experience
R&D Manager / Product Development Manger
Oct ‘12 - Feb ‘22
Soliver Bernd Freir Gmbh & Co. Kg

Product categories: light woven top and bottoms , circular knits tops and bottoms , accessories( scarves and textile/leather bags) . Brands handled : Soliver Men / Women/ junior ; comma & Ci ,QS designed by Women and Men •Been spontaneous to capture the trends & presented acording to the brand needs and competietive ness in the market •Designedstyles and presented -quarterly & seasonal to all brands that is developed thru supply chan nels in India and Sri-Lanka which accounted to 60% of buisness order placement for the region •includesTrim & Fabric research and development - created logo and non logo trimming and details 'Created Graphics / artworks for all product groups and was adopted to the entire story line across all brands . •Visitedfashion and fabric international / domestic fairs and inbuilt the newness and gave constant updates to sucessive selllers ( Never out of stock &repeatorders ) , brought in new version of styles in the seasonal collection •Tomaintain design library of created input •Duringlineadoption , proto type and salesman samples presented were adopted to bulk orders with negoatiated price (built in profit to the brands )and ontime delivery . Includes digital marketing of styles before salesman sample meeting •Handleda team of design and product developers and liase with the quality / technical team for bulk production feasibility •Vendormanagement is one of the key role

Design and development manager
Oct ‘12 - Feb ‘22
s.Oliver

Design manager responsible for entire product design development and merchandising- women kids & mens apparel and accessories.

Assistant Professor – Fashion Design
Jun ‘12 - Oct ‘12
Pearl Academy of Fashion Affltd To Laureate and Nottingham Trent University

Handled Fashion design Projects for FD students – Casual wear for men & women, Indian wear for Men and Women, kids wear , Sportswear categories. To prepare students – to do trend research , prepare the mood board architecture, realization of stylized croquis and design forms Handling product development and advance fashion forecasting & product development for Men and Women clothing , accessories. Handled advance fashion product development and fashion forecasting for PG Fashion Merchandising students.

Manager – PD & Design
Jan ‘11 - Jan ‘12
Pearl Global Limited Aka House of Pearl Fashions Limited

Brands handled – Macys, Belk, Jc Penny, Old Navy, Gap,Kohls, Loblaw, Tom tailor. UnderArmour, Basspro shops, Kmart sourcing, DKNY,,Target ,Sears Canada. Product categories : All tops and bottoms for Ladies, Mens and Kids segment including Denim -wasresponsible for the entire PLC including fabric R&D Creating Product line for all the customers depending on the concepts for each of the brands.handled . include proto type and salesman sampling . -Travelledto the respective Brand headquarters(in USA) to present the design collections and accounted for 55 % of the buisness accounting turnover close to 20 million -Leada team of designers to effectively produce the required results within stipulated time period

Product Developer and Senior Merchandiser
Jan ‘05 - Jan ‘09
Soliver Bernd Freir Gmbh & Co. Kg

-Segments handled–women division-Casual woman and Qs female–woven and knits. -Prepareand present trend input–collate with product centre in Hongkong. -Responsiblefor prototype and salesman sampling for casual women & brought in new orders and added to 40% of the overall profit ratio for brand Globally . -Costedthe sampled styles.Responsible for complete product development of soliver women casual brand.

Head of Product Development
Jan ‘11
Hot Source Limited Aka Indo Pacific International Ltd

Brands Handled – Woolrich, Basspro, Fornarina -Productcategories: Women and Men woven and knit tops/bottoms ; Woven outerwear -Trendresearch and creating product line based on the concepts from brands -Presentationof the design input at the respective brand headquarters in USA once a season -Pricingand salesman sampling was a key responsibility with effective price points

Product Developer & Merchandiser
Jan ‘05
Ambattur Clothing Ltd

Brands handled – Gap , J-Jill, Esprit, May store Categories handled -denim bottoms/core bottoms/woven tops /woven jackets Dresses -Trendanalysis and product development were the key functions

Languages
Tamil
English
Hindi
Chennai, Tamil Nadu, India