Daphnée Burbach-Weiss
- I am expert in PR and Brand Image in Luxury industry with more than 20-year of experience. - I have a global expertise in PR with worldwide markets. - I have an ability to promote partnerships, artistic and brand projects through network of celebrities, journalists, and opinion leaders via a cross-functional collaboration with Marketing, Image, Digital and Crisis communication teams. - Skills in Team building, mentoring, and managing human and high-performing groups of work. - Strong network in Fashion, Celebrities and Cinema, Cosmetics and Beauty.
- Founder of D.B.W Agency : https://www.dbwagency.com/ - PR / events/ Celebrity Strategy JACQUES MARIE MAGE - PR & Communication @ Biarritz Film Festival - Nouvelles Vagues - Image & PR consultant Patrick Norguet Design - Cannes Film Festival
Head of global Celebrities Department/Responsable International des Relations Célébrités, du développement & de la Coordination -In charge of: Fashion, Beauty, Fine Jewelry & Watches divisions -Elaboration of the Global Celebrity Strategy in collaboration with Image department. -Creation and coordination of digital content alongside Image and Marketing department. -Project development and coordination between Celebrities & CHANEL: Fashions shows, Digital projects, Cinema Festivals (Cannes & Venice), press shootings/interviews, educational trainings, gifting. -Partnership development, organization of diners with celebrities, for special events in Cinema (guest list, styling, sitting, shooting, red carpet): Cannes, Deauville & Venice film Festivals, Les Cahiers du Cinema, les César... -Build and maintain relationships with key celebrities (Chanel Ambassadors + Friends of the House) & their ecosystem (talent agencies / stylists, publicists): Marion Cotillard, Audrey Diwan, Sofia Coppola, Margot Robbie, Naomi Campbell, Pharrell Williams. -Oversee & accompany the markets (Europe/US/Asia) in the implementation of the Celebrity strategy / Identify relevant talents for the brand -Follow up of contracts for Global Celebrities -Team management & career development: 10 persons
Directrice des Relations & RP, Marché Français -In charge of: Fragrance, Make-up & Skincare divisions -Elaboration of the Press & Digital strategy for the French market (Image leading market) -Editorials negotiations with major press titles, online content and digital Key Opinion Leaders (KOL) -Organization of press interviews & editorial shootings with faces Natalie Portman, Charlize Theron, Eva Herzigova, Fragrance & Make-up Creative Directors of the brand (Peter Philips, François Demachy) -Press trip organization for product launches: J'adore, Rouge Dior, Capture Totale… -Team management & development: 4 persons