Hi there! I’m Anamika, a civil engineering graduate from Kerala. As a kid, I used to be shy, but I gradually became more outgoing and active in extracurricular activities. I've won various competitions, including being the state university-level runner-up in both kabaddi and chess. After graduation, I tried my hand at UPSC. The experience taught me resilience, determination, and the importance of hard work. All these experiences helped me become a more well-rounded individual and gain confidence in myself and my abilities. Later, I worked as a civil site engineer, where I managed a group of workers reporting to me which helped me improve my communication and management skills. I simultaneously started my content creation journey to tell stories and connect with my audience through Instagram reels from my personal account. During this time, I became fascinated by how brands use marketing strategies to establish a strong brand presence on social media platforms and completed a few courses online as well. With these learnings, I curated content that garnered 770k+ views with a 63% increase in viewership over a month. Afterwards, I got an opportunity as an intern in digital marketing & then to gain an in-depth knowledge in the field, I joined a Kraftshala’s Content & Social Media program. Through this program, I have learned about various aspects of content marketing, including audience analysis, content strategy, and digital metrics. I am excited to apply these skills in my future endeavours and continue learning and growing in this exciting field. So, if you're looking for a creative and passionate content creator with a strong interest in digital marketing, feel free to reach out to me. I'm constantly seeking for new chances to learn and develop in these fascinating subjects!