Jiayi WANG


Open to Opportunities

Jiayi WANG

Social Media expert

Current Location

Paris, FR

Jiayi is open to new work opportunities

I am who I am.

Master degree of International Management at Audencia Business School, majoring in Marketing for Product Manager in Grande Ecole program.

Chinese native speaker, fluent at English and French (both speaking and written). Strong expertise and knowledge in owned/paid social media: Facebook, Instagram, Pinterest, Snapchat, LinkedIn, Twitter, Youtube, WeChat, Weibo, Line, TikTok. Good at community management and social media activation, 6 years' experience in social media universe on both agency and brand side.

Solo-traveler, amateur of Chinese traditional and folk dance and food lover. Fond of multicultural environment, luxury culture and networking. Quick learner, proactive, open-minded person with strong communication skills, team spirit and perspective.

I am the talent you are looking for!

Please contact: jwang8@audencia.com

  • Brands Jiayi has worked with
    • Ogilvy Paris
    • iProspect
    • Degetel
    • Hermès
  • Jiayi's past titles
    • Senior Media Strategist
    • Chef de projet Senior Social Media Advertising
    • Chef de projet Senior Social Media Advertising
    • Consultante Senior - secteur du luxe
    • Chef de Projet Réseaux Sociaux - Consultante chez Hermès International
Work Preference
Location Preference

To be discussed

Work Pattern

Open to Full-time work

Employment Preference
  • Permanent Positions

Senior Social Media Strategist

Ogilvy Paris

May 2021 - Now

• Identifier les enjeux de la marque, recommandation de la stratégie media adaptée au client et à ses objectifs
-> Clients multi secteurs: consumer packaged goods, food, assurance & finance, luxe, tec...

Chef de projet Senior Social Media Advertising


Jan 2021 - May 2021

• Recommandation de la stratégie Média adaptée au client et à ses objectifs (Awareness, consideration, conversion)
• Lancement des campagnes, suivi et analyse des performances, reporting et learnings

Chef de projet Senior Social Media Advertising


May 2019 - May 2021

Fondé en 1996, iProspect est un des leaders mondiaux du marketing digital. En 2017, iProspect a été élue Agence Média pure player de l'année lors des Prix Agence Média de l’année France by Offremedia ...

Consultante Senior - secteur du luxe


May 2017 - Feb 2019

Chef de projet réseaux sociaux chez les clients de luxe

Chef de Projet Réseaux Sociaux - Consultante chez Hermès International


May 2017 - Nov 2018

Degetel Consultant - Social Media Project manager at Hermès International

• Elaborations de plan d'activation en fonction des projets et des objectives
• Suivi du calendrier éditorial, cont...

  • Strategic social media planning


  • Social Media Strategy


  • Management


  • Social Media Analysis


  • Coordination Skills


  • Paid Social Media Advertising






Grande école Programme

2016 to 2017


International Master in Management

2015 to 2017

Wuhan University

Bachelor of Business Administration (B.B.A.)

2012 to 2015

Wuhan University of Technology

Bachelor of Arts (B.A.)

2011 to 2015

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