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Open to Permanent
Open to Permanent

Mariya Safina

Retail Manager within Luxury
Portfolio file
Previous Brands
Harrods
Selfridges
Max Mara
ALLSAINTS
Browns Fashion
Brioni
TOM FORD
Ralph Lauren
Corneliani
Canali
Work Experience
Retail Manager - MENSWEAR DESIGNER COLLECTIONS & SUPERBRANDS
Aug ‘21 - Jun ‘24
Harrods

Managed, led, trained, developed and supported team of 40+ employees • Established strong relationships with stakeholders and wholesale account managers of the Brands • Delivered budgeting, forecasting and strategic planning • Built networks across the business to execute projects in a timely manner • Decreased deficit of the budget accumulated through executing commercial actions and securing staff funding from the Brands • Arranged and executed Made-To-Measure events with exclusive offers • Delivered above business target score of Customer Satisfaction Rate • Health and Safety, First Aid, Fire warden trained • Participated in influencing buying • Merchandising and stock planning • Executed and actioned floor moves in line with the Brands and business expectations • Built strong relationships with Buying, Merchandising and Stock operations teams • Managed and motivated a team to increase sales and ensure efficiency • Managed stock levels and make key decisions about stock control • Analysed sales figures and forecast and budget planning • Analysed and interpret trends to facilitate planning • People management (interviewing potential staff, conducting appraisals and performance reviews) • Provided or organised training and development • Ensured and resolved health and safety, legal and security issues • Organised and executed projects and promotional strategies • Maintained awareness of market trends in the retail industry, understanding forthcoming customer initiatives and monitoring what competitors are doing • Dealing with other aspects of the business, such as customer service, finance, human resources, information technology, logistics or marketing

Store Director
Mar ‘18 - Jul ‘20
Browns Fashion

Pret-a-porte, Fine Jewellery and Accessories Balenciaga, Balmain, Chloe, Fendi, Ganni Gucci, Manolo Blahnik, Off-White, Prada, Valentino, Versace, Shay, Foundrae, Rosa De La Cruzand and many more • Develop business strategies to raise our customers’ pool, expand store traffic and optimise profitability • Meet sales goals by training, motivating, mentoring and providing feedback to sales staff • Ensure high levels of customers satisfaction through excellent service • Complete store administration and ensure compliance with policies and procedures • Maintain outstanding store condition and visual merchandising standards • Report on buying trends, customer needs, profits etc • Ensures availability of merchandise and services by approving contracts; maintaining inventories • Conduct personnel performance appraisals to assess training needs and build career paths • Deal with all issues that arise from staff or customers (complaints, grievances etc) • Be a shining example of well behaviour and high performance • Ensuring compliance with health and safety legislation

Department Manager - MENS FORMALWEAR DEPARTMENT MANAGER
Sep ‘15 - Mar ‘18
Selfridges

Tom Ford, RLP, Corneliani, G&H, Brunello Cucinelli, Canali, Etro, Brioni and many more • Reporting Directly to Sales Manager • Managing and leading our teams through performance management and other available tools and rocess to ensure delivering in extraordinary customer experience • Ensuring a thorough brand & product knowledge is being delivered by our luxury sales teams & Leads. • Demonstrating an authentic and passionate understanding of brand, product and competition with menswear market. • Ensuring the full trading window is efficiently managed with sales targets, projections and marketing events. • Preparing reports by collecting, analyzing, and summarizing information • Initiating changes to improve the business, such as brand positioning to ensure the store can compete effectively in the local markets & is a leader versus competition. • Ensuring consistency held within department’s Visual display and stock profiling.

Languages
Russian - Native
English - Native
London, UK