International visual merchandiser manager with more than 19 years of experience in luxury & premium brands.
VM guidelines strategy and production on all categories §Worldwide visits ( VM instore + VM training + test for each market) §VM Floor plans for openings §Stores reports corrections §Organisation of VM training §Showroom coordination and set up §Coordination between merchandising, buyers & retail before launch §Expert in leather good in coordination with collection merch & merchandising team
Store display implementation and mainteness §Guide and implementation of Windows (follow a budget,find the supplier until the set up) §Display training §Assisting in Look book shooting §Sales meeting set up and preparation of catwalk show §VM guideline seasonal and weekly report
VM in all the shops in Paris and Europe (24 shops) §Merchandising book §Analysis and reporting after visiting the shops §Showrooms set up and press days presentation §Training VM to sales team §Competitive intelligence