Hafida AYATA



Hafida AYATA

Global Sales Director

Current Location

Paris, France

Hafida is available for work


  • Brands Hafida has worked with
    • Cbn/come Be Nation
    • Swarovski
    • Sonia Rykiel
    • Jonathan Saunders & Marios Schawb
    • JC de Castelbajac
    • Staff International S.P.A
    • Christian Dior Couture
    • Trussardi
    • L'Eclaireur
Work Preference
Location Preference

Open to relocation

Work Pattern

Open to Full-time work

Employment Preference
  • Permanent Positions
  • Hourly Consulting


Cbn/come Be Nation


Fashion consulting agency bringing and support the designers in omnichannel distribution and product development

Retail & Wholesale Marketing Director Europe


Jan 2018 - Jan 2021

Key responsibilities & accomplishments : Manage and control the profitability of the retail network : France 22, Italy 3, Spain: 4, Benelux 4 Responsible for sales performance : Support for regional m...

Merchandising & Sales Development Manager Worldwide

Sonia Rykiel

Jan 2016 - Jan 2018

Key responsibilities & accomplishments : Definition and implementation of business strategy to develop the Wholesale international network Qualitative and quantitative analysis of markets, products, s...

International Wholesale Director Worldwide

Jonathan Saunders & Marios Schawb

Jan 2013 - Jan 2015

Key responsibilities & accomplishments : Development of marketing and sales strategy (Market analysis, sales procedures, merchandising guideline, product launch) +4% Management of the consistency prod...

Marketing and Sales Director Worldwide

JC de Castelbajac

Jan 2010 - Jan 2013

Key responsibilities & accomplishments : Sales overachievement: by 13% in 2010, 9% in 2011, 3% in 2012 Set up worldwide network : wholesale: 400 POS. Retail : 7 and e-commerce: 1 Development the sales...

  • Merchandising


  • Omni-Channel Marketing


  • international wholesale distribution


  • Sales Management


  • Excelent knowledge of the luxury industry


  • Business analysis and solution oriented








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