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Aisha Liu

Social Media & Marketing Girl
Portfolio file
About

I am a skilled Social Media Manager and Content Creator with a BA in Fashion Brand Marketing from The University of Huddersfield. With a combined following of 20.9k on TikTok, Instagram, Pinterest, and YouTube, I am well-versed in social media and marketing trends. In my 3+ years of experience, I've excelled in influencer marketing, content creation, and brand strategy. Previous roles include Junior Influencer Marketing Specialist at BM Digital, Social Media Executive at Kanari, and Social Media Executive at Sainaz Bakez. Additionally, I freelanced as a Social Media Manager for DKay Models, developing comprehensive online presence strategies across various platforms. My skills include problem-solving, strong communication, and proficiency in tools like Photoshop, Canva, Adobe Premier, and Capcut. I am known for my dynamic approach, actively engaging with audiences, and utilizing targeted ads to enhance brand visibility.

Previous Brands
Kanari
Sainaz Bakez
Work Experience
SOCIAL MEDIA EXECUTIVE
Jan ‘22 - Jan ‘23
Kanari

Managed company presence across multiple social media channels Content creation and scheduling Established an active dialogue with customers Placed targeted ads to heighten brand visibility and attract new leads

SOCIAL MEDIA EXECUTIVE
Jan ‘21 - Jan ‘22
Sainaz Bakez

Liaise with the Sales and Marketing team to deliver guidance on personal branding Work closely with the Marketing team to create valuable social media content Work alongside the Events team to create supporting social media posts

Languages
English - Native
Chinese - Basic
Korean - Basic
Urdu - Basic
Recommendations
Anonymous
Direct manager - Owner of Kanari, Kanari
Jan 2022 - Jan 2023

I'm delighted to recommend Aisha for the role of Social Media Executive at Kanari. Aisha's contributions to our startup fashion brand have been nothing short of exceptional. From managing our social media accounts to crafting engaging content and creating a well-structured content calendar, Aisha's dedication and creativity shine through. Her strategic approach to social media and marketing has significantly boosted our brand's visibility and engagement. Aisha's involvement in shaping our branding, logo, and graphic design elements has been invaluable in establishing a cohesive and appealing brand identity. Her adeptness at website setup and design, as well as managing inventory on platforms like Shopify and Etsy, has streamlined our online presence and sales. Despite being the owner of the company, I've learned a great deal from Aisha. Her hard work, quick learning, and proactive nature make her an asset to any team. Aisha not only tackles tasks efficiently but also spreads positivity with her friendly demeanor. She's like a "happy virus" that uplifts the entire office atmosphere. Aisha's strong work ethic and remarkable skills make me confident that she'll excel in all her future endeavors. I wholeheartedly endorse her for her next roles, knowing that her dedication and passion will continue to make a positive impact wherever she goes.

Education & Training
The University of Hudderseld
‘19 - ‘22
BA, FASHION BRAND MARKETING
Calderdale College
‘16 - ‘19
BUSINESS STUDIES
Nottingham, UK