Deeply influenced by art & culture with a history of working in the Apparel & Fashion industry for 2. 5+yrs. I started my career by working with India's Best Couturier Mr. Sabyasachi for 1.5+ years post which I worked as a consulting designer for ICH Creative Consulting and moved on to study my masters in Haute Couture collaborating with Valentino, Museo Balenciaga, Luigi Verga Stamperia Tessitura & Gentili Mosconi. Given my multicultural exposure and deep sense of passion for R&D through my industry experience I constantly seek to develop new textile surface manipulations and develop my designs using Creative Pattern Making and Advanced Draping. My recent experience at Attire The Studio as a Material Sourcing specialist & Product Developer was unique to Textiles, Product & Development process wherein there was deep integration across multiple teams to build an all-around sustainable collection. Feel free to reach out to collaborate and work together!
- Led design & coordination with buyers for Barcelona Bridal Fashion Week - Brand Image &Marketing; executing PR and brand augmentation strategies to enhance visibility in the luxury market - Block Chain; pioneered blockchain tracking systems & CRM - VIP & Press; building client experience, press outreach & collaborations - Events & Digital Strategy; curated immersive bridal events, content management to elevate engagement & sales
- Sourcing of new 100% seasonal sustainable fabrics for collections through textile fairs and trade shows - Follow up & Coordination with design team & Product Manager for prototype launches & PPS, SMS, invoicing with compilation of the bill of materials(boms) & handover to suppliers, external ateliers and factories - Meeting with active and potential suppliers. Identification & follow-up of leads, fabrics & trims & maintaining fabric archive - Product finishing and construction techniques research, lab dips with technical knowledge of materials and products in different categories to create simulation with Generative AI through MidJourney & Dall E 2 - Generation of EAN/SKU, compositions, care labels, product stickers with manufacturers through Zedonk - Preparation of Collection plan presentation for studio fittings & preparation of fabric & trim boards for meetings, with participation in fitting sessions to ensure that products meet the required quality and compliance standards - Merchandise Pricing & Negotiation to place manufacturing orders after development for collection launches.
- Concept & Trend research with silhouette and fabric direction for Seasonal Fashion Forecasting - Menswear and Womenswear A/W 23' Trend report, content and layout - GenZ Demographic ethnography, research and Trend Report
Having a history of working with Brands such as Christian Dior, Maison Valentino, Dries Van Noten, Oscar de la Renta, Dolce Gabbana, Balenciaga and Burberry to name a few. I worked directly with the Creative Director and the design team, during which I was involved in the following : - Assisted in archival research of prints and textiles for high profile clients in the luxury fashion industry & Gentili Mosconi S/S 2023 textile collection development - Assisted the creative director for client meetings (luxury fashion brands) & design process including artwork development and textile developments. - Progetto Quid collaboration: Sustainability Project - Concept research & Design development utilizing excess fabric stock & samples from Gentili Mosconi
Worked closely with the creative head to launch the company project & consulting projects for clients, catering to the retail market. - Trend Research : Domestic and International market trend study & report - Seasonal Fashion Forecasting : Concept development, Textile research, Print design & Silhouette - Social Media Design : Designed and curated the content and layout for the Instagram Grid - Graphic Design : Designed and curated the initial layout and content for the official website
Cross Functional Women's Wear Designer. Worked closely with creative director, Mr. Sabyasachi Mukherjee and the design team extending myself across various teams in the brand to create Couture, RTW & Bridal collections for various seasons and collaborations with Vogue magazine, Christian Louboutin, Elle magazine, Celebrity & VIP Outfits, Bergdorf Goodman, and the first Indian designer collaboration with HM. - Realization of hand-made innovative textile, 20% used for Christian Louboutin Collaboration show 19’ - Headed concept proposal, 3D volumes, embroideries, finishes, seasonal print placements & fabric development artworks for Special projects HM X Sabyasachi Collaboration 2021 – dresses, outerwear, leather & denim - Collaborated with Creative director & coordinated with the design studio to develop 5 Couture, Bridal & Ready-To-Wear collections: personal research, fittings, product development to production. - Launched new WRTW look for Christy Turlington on Elle Magazine & increased sales numbers in 19’. - Created Priyanka Chopra & Nick Jonas’s Wedding Ensembles & VIP/ Celebrity outfits & styling – patternmaking & embroidery design developments - Drafted paper patterns to 3D models & coordinated with embroidery atelier, fabric suppliers & vendors - Upcycled & managed fashion collection & fabric archive with inventory management Key Roles : -Concept development & Research -Technical detail exploration -Embroidery design -Pattern making & Silhouette development -Fabric manipulation and surface development -Styling -Production planning
Project for Store Layout and Setup
Based between Rome - Paris - India - Sourcing vintage bridal materials &research cultural silhouettes through European and Indian flea markets - Functional Design and handcrafting bespoke bridal gowns with a focus on draping, embroidery, and personalized styling - Collaborating with designers, brands & design agencies for concept research & development - Indepth market research & project development with trend forecasting agencies based in india & europe. - Consultations for custom-made couture ensembles; silhouette prototypes, embroidery swatch development, fittings & partnerships with ateliers to develop final ensemble including accessories.