I am a French Art Director and Graphic Designer working across both physical and digital environments. My practice spans over image, identity, objects, space and web, mainly for clients within the fashion and cultural industries. Over the years I worked with the likes of Louis Vuitton, Christian Dior Couture, Zegna, Bureau Betak, La Mode en Images, Random Paris.
Directed advertising campaigns in collaboration with the art buying team, managing all involved creatives, overseeing post-production, and orchestrating digital efforts. Developed bespoke identities for special projects, events, and clienteling initiatives, ensuring alignment with the House's corporate identity and communication tone.
Designed and developed print and digital content for each divisions of the House, including packaging, objects, printed materials, social media content, short videos. Created tailored identities for events, special projects, and digital activations. Supervised the recruitment and management of design interns and freelancers.
Collaborated with Random Paris (formerly Bonsoir Paris) on the comprehensive rebranding of The Next Door, an elevated streetwear retailer initially from the south of France. This included developing graphics, detailed design and communication guidelines, and orchestrating the opening campaign for their new Parisian flagship.
Responsible for creating identities and graphics for 80+ events annually, including fashion shows, exhibitions, product launches, and parties, covering communication tools, scenography, prints, and wayfinding. Oversaw production and on-site setup. Clients include Dior, Fendi, Saint Laurent, Raf Simons, Cartier, Tiffany & Co. and more.