Immerged in the DENIM world for over 20 years and trained by denim masters in Italy. I have expertise in materials, dyes, and responsible innovative washes. My passion for denim, indigo, dyeing, and craftsmanship drives my creation of clothing stories inspired by workwear and historical archives. I pay special attention to the evolution of women's status through her way of wearing clothes throughout history.
Enveloped in the DENIM world for over 20 years and trained by denim masters in Italy. I have expertise in materials, dyes, and responsible innovative washes. My passion for denim, indigo, dyeing, and craftsmanship drives my research and the creation of clothing stories inspired by workwear and historical archives. I pay special attention to the evolution of women's status through her way of wearing clothes throughout history.
Create and Formed a team of 7 ,buyers,designer,modelist & production control. create and buying 300skus/season Created iconic models that continue to serve as the foundation for sales (8 to 20 Kpieces/model/season.) Launched the eco-responsible line, Kaporal Impact, increasing the share of eco SKUs from 1% to 50%. Revisited basic volumes, created a pattern base, and established benchmarks that currently constitute 50% of sales. created a wash archive, establishing a foundation of running materials tested over multiple seasons. Expanded the supplier network: went from 2 manufacturing partners in Morocco to 7 globally (Tunisia, Turkey, Morocco), managing the associated complexities. For the winter 21 season, the Denim Division generated a turnover of 5,900,000 euros with a team of 7 people.
Define Product direction in line with DNA Mood and Seasonal Theme Design Workwear Denim Line M+W
Head designer for luxury brand Kid's ceremony . corner in Harrods and Barney's London Galeries Lafayette Paris
Head of design dept manage a team of 8 designers and graphic designers Defining Design Direction for KID dept. Trend,Mood ,Seasonal Theme and Key Items DENIM expert
Designer for 73 line denim Mood Board,Research,Trends,Skeches and technical Files, washes. S/S 08 and F/W 09
Create and Launched the Denim collection M+W
DENIM line OBER Create Brand New Denim Identity for OBER Hystoric french denim line of 80's. Create New Denim LInes
DENIM & ALL PRODUCT LINES Senior Global Product manager for M+W lines Link with Marketing and Commercial manage a team of 6
DENIM & ALL PRODUCTS In charge of managing collections Man and Woman Manage a Team of 6 related to Brand's Director
designer for denim and all product lines designer for accessories line