Sophie Litvinoff
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A holistic approach to brand strategy, eCommerce, trading and strategic digital direction with sustainability and ethics at the core of everything I do. Board member representing marketing, ecommerce and millennials. My experience is predominantly luxury fashion retail and brand based which has developed into trading strategy, brand building, marketing and content strategy, content realisation, user experience, multi-channel activation and idea generation. Web design/optimisation and project management at brand level and experience of group level project work. I have experience of leading companies into online retail through pure fashion ecommerce practice and now with additional experience in events, film, music and other creative partnerships. Striving to bring a new definition of 'luxury' to the fore.
- Brands Sophie has worked with
- Annoushka, Fine Jewellery
- Agent Provocateur
- Temperley London
- Pentland Brands
- Miss Selfridge
- Topshop Topman
- Sophie's past titles
- Director Of Ecommerce
- E-Commerce Manager
- E-Commerce Manager
- E-Commerce Manager
- Ecommerce Marketing Manager
- Creative Assistant
- Freelance Production Assistant
- Practice Administrator
Open to relocation
Open to Full time or Part time work
- Freelance Assignments
- Permanent Positions
- Hourly Consulting
Ecommerce and Marketing Director
Annoushka, Fine Jewellery
Jun 2020 - Apr 2022
Reporting directly to the MD and Founders, I oversee the omnichannel communication strategy, brand positioning, marketing pillars, collaborations, media spend, output, creative and realisation for the...
HEAD OF ECOMMERCE AND MARKETING
Annoushka, Fine Jewellery
Jan 2018 - Jun 2020
Own the marketing and brand strategy, marketing pillars, brand content and trade marketing strategy.
Own all marketing channels on and offline.
Own all digital and ecommerce activation on owned and pa...
Senior Ecommerce Trading Manager;
Agent Provocateur
Aug 2015 - Dec 2017
At Agent Provocateur, I lead the E-commerce business and trading strategy and the on-going evolution of all the sites with a view to maximize CX, conversion, functionality and our quirky brand point o...
Ecommerce Manager
Temperley London
Aug 2014 - Jul 2015
At British luxury fashion house Temperley London, I am responsible for the day-to-day management of the E-commerce business and the on-going trading of www.TemperleyLondon.com. I drive development & d...
Digital Executive to Acting Ecommerce Manager
Pentland Brands
Aug 2011 - Aug 2014
This role has required the delivery of one site (inherited in the role) and now a new project plan and launch of the new website as part of rebranding Boxfresh. Rebranding project has including global...
Website Consultation
(Advanced)
Marketing Activation
(Advanced)
Customer Data
(Advanced)
Brand Positioning Strategies
(Advanced)
Paid Media
(Advanced)
Creative Briefs
(Intermediate)
English
Not specified.
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