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Open to Permanent
Open to Permanent

Laitan Audifferen

Content and marketing writer
About

Experienced retail professional with a strong background in customer service, sales, and stock management. Proficient in CRM, upselling, and handling returns in boutiques, department stores, and high street shops. Adaptable to fast-paced environments and passionate about enhancing customer experiences.

Previous Brands
Partnr
1789 Music Tech / United Masters
LIMBER
Xtreme Mindz solutions ltd
WINTAR STUDIOS
Work Experience
Founder / Product Owner
Jun ‘24 - Now
Partn.r

• Leading a remote team of 3 in developing solutions for infrastructural faults within the creator economy. • Developed skills in SaaS product ownership, finance projections, business development, and UI/UX software development.

Recording Artist / Creative Executive
Sep ‘22 - Now
1789 Music Tech / United Masters

• Led product development and managed multiple project types from inception to market release. • Collaborated with key investors and international teams across corporate and creative functions to ensure growth of brand and artist business. • Developed marketing and business strategies, resulting in records sold across 7 continents and 200,000 worldwide streams. • Developed skills in investor relations, project management, cashflow analysis, data and market analysis, creative production, International team management / relations. • Create decks and informative documents to share with the team and production operatives • Conduct brand viability research using TAM insights • Overseeing and making executive decisions concerning brand strategy and directive compliance • Handling investor relations keeping investors up to date on progress of events.

Freelancer
Jul ‘22 - Jan ‘23
LIMBER

• Worked in high-paced environments, ensuring quality service and customer satisfaction in various hospitality establishments. • Adapted quickly to diverse company cultures and developed strong interpersonal skills.

Marketing Content Writer / Production Executive
May ‘22 - Sep ‘22
Xtreme Mindz solutions ltd

• Managed three multinational client accounts, overseeing marketing and campaign strategies, content creation, branding, and production execution across multi-channel platforms. • Organized and managed brand activation and lead generation events, resulting in 200 acquired leads within 36 hours on the first event. • Conducted research and financial analysis to inform customer-focused business strategies and consulted clients on business development. • Developed skills in client relations, brand management, marketing and business strategy and multi-team management as the head of production and strategy execution. • Develop bespoke research documents on client markets to inform marketing consultation strategy shareable with the team or production operatives • Develop marketing strategies per client objectives and available market data • Oversee the implementation of strategies by managing the work of operatives in various teams • Create decks, PowerPoints and informative documents to share with clients and team mates. • Develop and Write content for ads, marketing and branding campaigns • Consult clients on marketing strategies and business development opportunities - handle client relations on the teams behalf.

Studio Manager
Jun ‘21 - Sep ‘21
WINTAR STUDIOS

• Managed day-to-day operations, scheduling, and a team of 6 staff across multiple business branches. • Handled client relations, managed social media presence, and project-managed 60-70 artist sessions monthly. • Developed customer relations, brand development, creative direction and social media marketing, business operations, team and project manangement. • Book / Schedule new and returning clients for sessions and manage operations within each session • Book and oversee hires for studio equipment • Handle customer relations and customer satisfaction - using feedback to influence further business operations • Receive payments and handle financial accounts to manage supply costs and revenue

Retail Experience
Work Environment
Boutique
Department store
High street store
Product Category
Womenswear
Accessories
Beauty & Fragrances
Responsibilities
CRM
Complaint handling
Client Help
Styling
Client Advising
Upselling
Cash register
Returns & Exchanges
Online orders fulfilment
Packaging
Product labelling
Stockroom management
Order preparation
Stock control
Store Maintenance
Languages
English - Native
Education & Training
University of Kent
‘20 - ‘24
Bachelor of Arts
Clifton College
‘18 - ‘20
Second Class Upper
British International School
‘13 - ‘18
IGCSE: A -B English Literature, English, Mathematics,