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Riccardo Persona

Inspiring leader with proven records of successful management of retail and omni business
About

An inspiring leader who has gain great expertise on the luxury field as well as the dynamic and fast pace business. I've been growing in the most prestigious brands in the world such as Apple, Louis Vuitton, Burberry and Coach, and I can say that I've learnt a great deal! Able to lead and inspire great team to deliver outstanding results, with the ultimate success of the company at the very core of my strive.

Previous Brands
Apple Retail
Burberry
Coach
La Perla
Louis Vuitton
Versace
Dolce & Gabbana
MARLU
Work Experience
Group Commercial Director
Sep ‘24 - Now
MARLU

Director Europe
Sep ‘21 - Sep ‘24
Dolce & Gabbana

Vice President Retail And Merchandising Emea
Apr ‘19 - May ‘21
Versace

I've been running the European Business for Versace, overseeing the PNL, product, VM, training, ops and CRM elements, alongside to Omnichannel launch and Farfetch management.

Retail Director EMEA
May ‘18 - Apr ‘19
Versace

Vp Retail Management Europe
Feb ‘17 - May ‘18
Coach

Senior Director of Retail North Europe
Sep ‘15 - Feb ‘17
Coach

District Manager
Jan ‘14 - Aug ‘15
Burberry

Responsable for the opening and the set up of the Global Burberry Flagship Store, managing a significant big team, in a significant flagship store. The most exciting and enriching career experience to date.

General Manager
Aug ‘12 - Jan ‘14
Burberry

Responsable for the opening and the set up of the Global Burberry Flagship Store, managing a significant big team, in a significant flagship store. The most exciting and enriching career experience to date.

Maison Director
May ‘11 - Oct ‘12
Louis Vuitton

I manage the flagship store for Louis Vuitton in London, responsible for all the financial KPI and the customer service results, including a Private Client area, incredibly exclusive. The most exclusive luxury brand in the world in the most important shopping city in the world. see less

Store Leader
Feb ‘09 - May ‘11
Apple Retail

I manage and lead the Apple Store at Bluewater Shopping mall

Senior Manager
Mar ‘07 - Feb ‘09
Apple Retail

Regional Director
Jan ‘05 - Apr ‘07
La Perla

I was running 16 Outlet store of La Perla and GrigioPerla.

Languages
English - Fluent
Spanish - Basic
Milano, Metropolitan City of Milan, Italy